Finding the right creator for a brand campaign may soon be about more than just checking follower counts. Snapchat is also changing the way brands and...
Delhi court extends custody of the self-styled influencer in a case involving the alleged assault of a protester’s father. Self-styled right-wing influencer Swatantra Bhardwaj has been...
From comedy sketches to a four-part narrative, Hardik Arora is taking creator-led storytelling into the growing world of micro-dramas. Hardiik Arora is an emerging name in...
Amazon is giving Indian creators a new way to discover brand collaborations and earn through the sales their content generates. Influencers can benefit significantly from these...
Popular Telugu YouTuber Ramana Nandana, known for Nanadu’s World, was detained at Hyderabad’s Rajiv Gandhi International Airport on Monday over an alleged UK job fraud case.The...
Several Instagram posts have recently sparked curiosity among fans by claiming that popular Indian vlogger Saurav Joshi is set to enter Grand Theft Auto VI as...
What if missing someone so much makes you start seeing them everywhere? A familiar song suddenly feels like their song. A random place reminds you of...
The growing presence of influencers at major sporting events is creating a new challenge for tournament organisers: how do you welcome digital audiences without allowing content...
Digital creator and TEDx speaker, Visha Khandelwal, recently proved that social media content doesn’t always need elaborate editing, trending formats or complicated hooks to make an...
Some voices take years to find an audience. Suneel Lodhi’s voice had been waiting for one. Visually impaired since birth and from a humble family, Lodhi...
