For years, Instagram has taught creators to capture attention in seconds. A strong hook, a trending audio, a quick edit,...
Myntra and Underneat brought fashion, creators and entertainment together at their festive event, ‘ZYADA: Baddies & Bling’, held in Mumbai on October 28, 2026. The event...
Influencer marketing in the Banking, Financial Services and Insurance (BFSI) sector comes with a unique challenge. Brands like Bajaj Finance are finding that while campaigns can...
Wipro Consumer Care has appointed Hypothesis, the creator marketing agency from Only Much Louder (OML), to manage social media and influencer marketing for nine of its...
Remember F.I.R.? Chandramukhi Chautala, her quirky team and all the madness that unfolded inside a police station? Well, imagine that same chaotic energy, but replace the...
Remember when getting your dream job meant sending out dozens of resumes, writing the perfect cover letter and waiting for an interview call? The process of...
Two Indian creators have made it to Instagram’s global spotlight. Fashion model Bhavitha Mandava and freestyle footballer Muhammed Riswan have been named among the 25 winners...
Level Infinite and Gameloft today released the first major update for Gangstar Mirage City across Southeast Asia, South Asia, Eastern and Central Europe, MENA, and LATAM...
Elena, a Russian Girl and creator known as @elena_ind, is learning Telugu while documenting her everyday life and experiences with Indian culture in Vizag Based in...
Stand-up comedian Harsh Gujral has turned a conversation about crime in Uttar Pradesh into a viral moment. The punchline involves a banana seller. At the Times...
Who Is Sharon Verma? Sharon Verma made audiences laugh with her description of herself as a “weak independent woman.” But behind the viral punchline is a...
