Top 5 Auto Influencers on YouTube in India

Auto influencers on YouTube in India have become a significant part of the automotive landscape, providing reviews, comparisons, and insights into a wide range of vehicles. These influencers often engage their audiences with entertaining and informative content, helping viewers make informed decisions about vehicles while showcasing the latest trends in the automotive industry. Their impact extends beyond mere reviews; they often collaborate with automotive brands to launch new products and host events, further blurring the lines between traditional advertising and authentic content creation. As the popularity of these auto influencers continues to rise, they are shaping consumer preferences and driving interest in the automotive market across the country.

If you are an auto enthusiast, you should keep an eye on these five Indian auto influencers on YouTube:

Arun Panwar

Arun Panwar, a digital content creator from Palwal, Haryana, holds a BCA degree. His passion for cars and automobiles is evident in the vehicles he currently owns and those he has owned in the past. He has owned a range of vehicles, including the Kia Seltos Diesel 2020, Ford Endeavour 3.2 Titanium AT 4×4, Toyota Fortuner 3.0 MT 4×2, and Mahindra Thar ROXX MX5 MT 4×4.

His YouTube handle, ‘ArunPanwarx’, has a massive following of 1.99 million subscribers, and the views have soared to 1,314,144,397. With 2,233 videos on the channel, it is a treasure trove for car enthusiasts. Some of the most popular videos on his channel include comparisons between the Scorpio S11 and the Ford Endeavour: Drag Race, as well as a comparison between the Electric Car and the Diesel Car Drag Race. They have garnered views in millions. On his YouTube channel, one can find reviews, opinions, and walkthroughs of cars. He has also talked about the Tata CRUVV, Mahindra Scorpio, Thar Roxx, and many other automobile models.

Arun Panwar on YouTube: @ArunPanwarx

Rajni Chaudhary

In the mountain of automobile releases, are you confused about which model to choose? With so many options available, it can be overwhelming to weigh the features, performance, and pricing of each vehicle. Taking the time to research and compare can help simplify your decision-making process. Rajni Chaudhary, an auto influencer, and her website are a fantastic resource for this. Rajni Chaudhary, in her YouTube bio, describes herself as a big foodie, passionate about travelling, and crazy for cars.

She is a gold medalist in electronics and communication engineering. Her YouTube channel is all about four-wheelers and cars. Her videos are quite detailed and comprehensive, covering a wide range of topics, including the specifications of the vehicles, their pricing and affordability, interiors, mileage, reviews, safety, appearance, engines, and more. She has 1.5 million subscribers on YouTube.

Rajni Chaudhary on YouTube: @RajniChaudhary

Arun Smoki

Arun Smoki operates the YouTube channel arun_smoki. He boasts an impressive 1.83 million subscribers on YouTube. As of today, his views on YouTube stand at an impressive 257,796,299. The digital video creator hails from Thrissur, Kerala. On his YouTube channel, he showcases his enthusiasm for everything automotive along with his exciting travel adventures. For the latest automotive reviews and insights, Arun Smoki is among the must-follow auto influencers on YouTube in India.

His videos about cars and vehicles are in Malayalam. Some of the popular videos on his channel include A Day with Mahindra XUV400 Electric, Tata Harrier Surprise, Suzuki Jimmy 4*4, Swift Modification, Kia Seltos GT Line Petrol, and Dream Car Tata Harrier Delivery, among others. There are numerous comprehensive videos about car modifications available on his channel. Want to modify your car? Arun’s channel might just have the right tips for you!

Arun Smoki on YouTube: @arun_smoki

Karunesh Kaushal

Karunesh Kaushal, a video creator, produces content that is both informative and relatable in the realm of automobiles. His YouTube channel features a variety of videos focused on driving tips and driving tutorials. These videos aim to improve driving skills and promote road safety, proving advantageous for both novice and seasoned drivers. He shares personal stories and experiences of owning various cars, emphasizing the joys and challenges associated with different models.

In addition to this, Karunesh, through his videos, provides thorough and impartial reviews of cars, addressing all aspects from performance and technology to the comfort and design of the newest models. Karunesh has over 700 videos on his YouTube channel, garnering over 243,765,904 views. On YouTube, he has 1.44 million subscribers.

Karunesh Kaushal on YouTube: @karuneshkaushal

Also Read: Creators Breaking Down the Future of Electric Mobility in India

Anubhav Chauhan

Anubhav Chauhan hails from Haryana. With a Bachelor of Technology in Mechanical and Aerospace Engineering degree, he has been fond of cars since his childhood. He has turned his passion for cars into a profession, spearheading YouTube and Instagram channels that are fully dedicated to all things automotive. Through his platforms, he shares in-depth reviews, maintenance tips, and the latest industry trends, captivating an audience of car enthusiasts eager to learn more about their favourite vehicles.

His videos cover everything from drawing comparisons between different four-wheelers, discussing their price, features, and comfort, to providing detailed walk-throughs, performance, reviews, and much more. Some of the most seen videos on his channel are ‘Tata Punch 1.2L vs. Brezza 1.3L: TUG OF WAR!’, ‘Mileage King of 7 Seater: Maruti Ertiga LXI & VXI CNG: Which one to buy?’, ‘Tata Punch CNG 2023: Now With Sunroof & New Features’, and ‘Why This Car Has So Much Sale? TATA TIAGO XT 2021‘. All four have received over a million views. Anubhav Chauhan has 270K subscribers on YouTube.

Anubhav Chauhan on YouTube: @anubhav780

Auto influencers not only help consumers/buyers make informed decisions but also create engaging narratives around the automotive lifestyle.