Food
The Sweet Success of Shivesh Bhatia: Instagram’s Beloved Baking Boy
A creator turned his passion for baking into a full-grown brand. A journey from experimenting with cupcakes to being an award-winning influencer. Meet Shivesh Bhatia.
We live in an era where content creation is taking over; Instagram has transformed from a simple memory-sharing platform to a powerful podium of creativity, storytelling, and career-building. Among many trends is food content, with millions of talented creators trekking toward success. One among them is Shivesh Bhatia, who tasted success at a considerably young age.
Who is Shivesh Bhatia? Where Does He Come From?
Shivesh Bhatia was born on April 22, 1996, in New Delhi, India. Although it wasn’t something he’d foreseen for himself early on, he developed a love for baking, which later became his full-time career. He is now 28, well-known for his social and friendly personality. Though he is a natural extrovert who enjoys meeting new people, he prefers gatherings with close friends, and when there is Bollywood music, he brings out his party animal. A non-vegetarian at heart, he is very fond of cold coffee and pizza and is a travel lover, with London City at the top of his favourite places. He has a dog named Yoda, his beloved companion, adopted just before the first COVID wave. He often shares adorable pictures and videos of them on his Instagram account.
Education and Career Beginnings
Shivesh completed his schooling at Sardar Patel Vidyalaya, where he shaped his interest in writing. In 2014, he joined Hindu College, Delhi University, to study political science, planning to make a career with a degree. As he was still interested in writing, he contributed to prominent Indian newspapers like Hindustan Times and The Hindu. After a few efforts in writing, he redirected his focus to baking. His passion for desserts began in the 11th grade when he and his cousins tried to bake a pre-mix of vanilla cupcakes, which resulted in a few burnt ones but ignited his love for baking.
Shivesh says “I started baking when I was a kid, and it came to me from my Mom and Nani. It eventually evolved from a simple hobby into a passion. Little did I know that this passion would lead me to become the author of not one, but five cookbooks”.
He eventually started posting pictures of his homemade baking creations on Instagram and quickly received positive feedback. Boosted by viewers’ and followers’ encouragement, he started a food blog, Bake With Shivesh, in December 2014. By 2015, he transitioned from a simple blog to a full-fledged website where his followers could access his recipes and bake with ease.
What makes Shivesh’s work unique?
His ability to blend clarity with enlightenment. His desserts are as beautiful to look at as they are to eat, full of a combination of flavours, aesthetics, and a unique charm that won audiences worldwide. He is a self-taught baker, mastered not only recipes but also food styling and photography, making his desserts visually appealing and mouth-watering on Instagram and beyond.
His journey isn’t just about desserts and their recipes; it’s about making baking accessible and easy for everyone who desires to be a baker. He usually avoids complex equipment or hard-to-find ingredients, focusing instead on simple methods and creating recipes that even novices can bake. He hands it over with care so we all can handle it with confidence. His words reflect his approach: “I attempt to make baking doable and accessible. I want to encourage more people to try their hand at baking, not scare them away.”
A combination of creativity, visual appeal, and relatability brought fame and success and made him a person of discussion. Shivesh Bhatia stands out because he doesn’t just share recipes but his journey, quirks, and personal moments. His honesty about the challenges of a non-traditional career path and the balance between creativity and personal life relates to many.
“One must focus on creating original, high-quality content… If you’re sharing something new, different, and fresh, it’ll help you stand out from the crowd,” he says.
After all the effort, hard work, and consistency, how can someone not be awarded? What did he win? Our hearts? That’s for sure!! And there’s more:
- In 2016, he won the Outlook Social Media Award, followed by a spot in Vogue India’s “20 Under 26” list and Condé Nast Traveler India’s “Social Media Star of the Year” in 2017.
- His dessert blog, Bake With Shivesh, was honoured with the Best Dessert Blog award by Better Homes and Gardens, and he won the Best Instagrammer of the Year at the Living Foodz Awards in 2018, as well as several Cosmopolitan Blogger Awards between 2019 and 2022.
- His achievements also include titles like Food Influencer of the Year by Exhibit Magazine in 2022 and Food Blogger of the Year by Travel & Leisure in the same year.
- He won the award for Inspiring Personality In Culinary Excellence; Global Excellence Awards 2024.
Shivesh Bhatia is not just a baker and content creator but also a writer. His talents as a baker and writer come together in his books.
- In November 2018, he released his first book, Bake With Shivesh, which became an Amazon bestseller.
- The second one, Desserts for Every Mood, published in 2020, provided readers with comfort and joy through recipes.
- The third book, Eggless Baking With Shivesh, launched in September 2022 and quickly became one of Amazon’s most gifted books in the Food & Drinks category.
- The fourth book is 100 Feel-Good Recipes, and the latest one is a baking book for children, A Cookbook for Special Days, Special People.
He continues to entertain and engage his followers across various social media platforms:
Instagram: @shivesh17 with over 3 million followers and more than 4K posts.
YouTube: Bake With Shivesh has over 1.8 million subscribers.
Twitter: @shivesh17
Shivesh brought an approachable elegance to India’s baking scene. His journey, filled with passion, experimentation, and a genuine love for sharing his art, inspired thousands of budding bakers to follow their culinary dreams. He has redefined what it means to be a content creator through his desserts and storytelling. Shivesh once said, “Baking is so much more than just creating something sweet; it’s a blend of love, patience, and a dash of creativity.”
His story says all it takes is a burnt cupcake to ignite a passion for life and potentially inspire others.
Follow Shivesh to learn and enjoy gut and eye-nourishing desserts.
Unknown, Lesser-Known, and Interesting Facts about Shivesh Bhatia:
- Shivesh’s first YouTube video was How to Make a Chocolate Cake Tiramisu, which went live on March 15, 2019.
- In a video with his friend Kritika Khurana (content creator), he talked about the most annoying brand team he has ever worked with. It is Jiiwa, a health food brand because they were rude to his team.
- Shivesh is an avid traveler too and has experienced some adventure sports like snorkeling.
- Shivesh’s collaboration with Borosil is his biggest and most expensive one. He also uses a Borosil Hand Blender.
- One of his best friends, who is often featured on his channel, is Kritika Khurana, a fashion influencer and content creator. Both of them have travelled extensively together and met for the first time on a creator’s trip to Singapore in 2016. Shivesh’s first impression of her was that they were both different people and might not become friends after all.
- Shivesh revealed in a video that he shares almost everything with his other best friend, Saif Tinwala, a pilot.
- According to him, though he has gained a lot as a creator, one of the most annoying parts of his work is that he is expected to be creative and online all the time. It does impact his personal life sometimes too. Moreover, he also hates the fact that content creation does not have fixed working hours.
- He likes artistic experiences for de-stressing and attends painting workshops.
- His parents met each other on a bus to Delhi University, and his mother was the one who initiated the conversation, inquiring about the kind of subjects his father had opted for.
- He loves tasting wines, and his go-to drinks are various cocktails.
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