MrBeast, Logan Paul, KSI, IShowSpeed: YouTube’s Biggest Stars Are Coming to India

Ready to meet some of the biggest names in the YouTube-verse? MrBeast, Logan Paul, KSI, and IShowSpeed – names that have become household brands for the internet generation – are set to arrive in Mumbai on November 10, 2024, bringing with them their larger-than-life personalities and ambitious business ventures.

The Star-Studded Lineup

Leading the pack is Jimmy “MrBeast” Donaldson, YouTube’s most-subscribed individual creator with over 318 million subscribers. Known for his extravagant challenges and philanthropic gestures, MrBeast has transformed from a teenager making gaming videos to a digital empire builder whose net worth reportedly touched $100 million in 2024. His videos, which often involve giving away millions of dollars or creating elaborate real-life recreations of popular games, regularly attract hundreds of millions of views.

View this post on Instagram

A post shared by MrBeast (@mrbeast)

Logan Paul, who has successfully pivoted from controversial vlogger to respected entrepreneur and WWE superstar, brings his own massive following to the event. Alongside his former rival turned business partner KSI, Paul has built Prime Hydration into a global phenomenon that generates billions in revenue. KSI, a British YouTube icon who began his journey making FIFA gaming videos, has since become a chart-topping musician, successful boxer, and business mogul.

View this post on Instagram

A post shared by @lunchly

Adding to this stellar lineup is IShowSpeed, the energetic streaming sensation who captured hearts during his first visit to India in 2023. Speed’s authentic reactions and genuine love for Indian culture during his previous visit made him an instant favorite among Indian fans, with clips from his stream going viral across social media platforms. He’s been working with Prime Hydration since April 2024 and is coming for the promotion as well.

The event gains even more significance with the involvement of CarryMinati, India’s YouTube superstar with 44.6 million subscribers. Recently, CarryMinati’s parody video featuring MrBeast garnered over 61 million views, showcasing the massive potential of Indo-American creator collaborations. The video, which included a special cameo by MrBeast himself, became a talking point in both countries’ digital communities.

So, What’s Actually Happening in Mumbai?

The gathering will take place at Mumbai’s prestigious Jio World Drive Mall, where fans can expect more than just a typical meet-and-greet. MrBeast will launch his wildly successful Feastables chocolate brand in India – a brand that sold over four million bars within its first four months in the US. These aren’t your ordinary chocolate bars; they’re made with organic cacao and contain fewer than six ingredients, reflecting MrBeast’s commitment to quality.

Simultaneously, Logan Paul and KSI will introduce Prime Hydration to the Indian market. The drink, which has become a cultural phenomenon in countries like the US, UK, and Australia, has created scenes of chaos at supermarkets worldwide, with fans queuing for hours to get their hands on the beverage.

Behind the Scenes: The Business of Being a YouTuber

While the event promises excitement for fans, it also represents a fascinating evolution in creator economics. MrBeast’s business ventures alone tell an impressive story. His MrBeast Burger concept, launched in December 2020, revolutionized the restaurant industry by partnering with over 1,600 locations to create a delivery-only burger chain. The venture has sold over a million burgers and generated approximately $70 million in annual sales by 2021.

Similarly, Prime Hydration’s success has been nothing short of phenomenal. The brand has secured partnerships with premier sports organizations like Arsenal FC and UFC, demonstrating how creator-led businesses can compete with traditional corporations. The drink’s scarcity-driven marketing strategy has proven incredibly effective, creating intense demand wherever it launches.

What This Means for Indian Fans

For Indian YouTube enthusiasts, this event represents an unprecedented opportunity to meet their digital heroes in person. The collaboration between international and Indian creators signals a new era of global content creation where geographical boundaries become increasingly irrelevant.

Fans can expect not just product launches but potentially exciting collaborations. Given MrBeast’s history of elaborate productions and CarryMinati’s creative prowess, there’s speculation about possible joint content that could break viewing records on both sides of the globe.

What to Expect at the Event

The Jio World Drive Mall event promises to be a spectacle. While exact details are still under wraps, if these creators’ past events are any indication, fans can expect:

• Exclusive first tastes of Feastables and Prime products
• Potential surprise challenges or giveaways (a MrBeast signature)
• Opportunities for meet-and-greets with the MrBeast, Carry Minati, KSI, IShowSpeed, Logan Paul
• Possible filming for content on their respective channels
• Possible special appearances by other Indian creators

As November 10 approaches, social media is already buzzing with excitement. Prime Hydration‘s teaser post asking “INDIA, ARE YOU READY?” generated thousands of responses within hours. The event could set new standards for creator events in India and pave the way for more international creators to engage with the Indian audience.