Indian Fashion Influencers Famous in the Western World Too!

Indo-Western fashion, in particular, has seen a surge in popularity, driven by empowered, creative, and stylish women blending heritage with modern aesthetics. These fashion influencers don’t just wear it; they embody it. Their impact goes beyond celebrity endorsements or brand deals; it’s about authenticity, self-expression, and cultural fusion. Let’s spotlight Indian fashion influencers setting new benchmarks in the Indo-Western fashion world.

Puja M – Creative Director and Stylist

Puja M is a recognised name in the fashion industry. She is known for her work as a fashion editor and coordinating high-end photoshoots for brands like ASOS. Puja blends traditional and modern styles and collaborates with top Eastern bridal and fashion designers to create trend-driven campaigns, editorials, and social media content. She develops innovative content that aligns with brand identity and resonates with target audiences.

Shloka Narang – Businesswoman and Indian Fashion Influencer

Born and raised in Mumbai, Shloka Narang has made a strong impact in the online world. She moved to London to study Film but soon discovered her passion for fashion, business and writing, leading her down a different path. She launched The Silk Sneaker, a blog for her unique style and vibrant personality with a growing audience. Known for her openness and friendly nature, she regularly shares fashion and lifestyle tips while encouraging her followers to ask her anything. A perfectionist at heart (and surprisingly not a fan of avocados!), Shloka is an inspiring role model for young Indian women and beyond.

Shivani Sharma – Fashion Influencer and International Model

As a leading British-Asian model, Shivani Sharma captivates audiences with her striking looks and powerful presence. She has been the face of luxury beauty brand Charlotte Tilbury and has skillfully built her brand using her marketing degree from Aston University. During her placement year, she watched entrepreneurs at the startup she worked for, which was a turning point for her. She realised she didn’t want to work for someone else but wanted to work for herself. With a strong online presence through YouTube and Instagram, she shares insights on personal branding and has even featured on multiple podcasts discussing how to make oneself the brand.

Masoom Minawala Mehta – Activist, Award-Winning Influencer, and Entrepreneur

Masoom Minawala Mehta is collaborating with top global brands like Louis Vuitton, Dior, Bvlgari, Estée Lauder, etc. As the CEO of Miss Style Fiesta, she is one of India’s most influential lifestyle influencers, with over a million followers. She has been recognised as Cosmopolitan’s E-tailer of the Year (2015) and HSBC’s Woman Entrepreneur of the Year (2016). Passionate about women’s empowerment, she founded Empowher, an initiative that helps women navigate the competitive business world. In addition to her entrepreneurial ventures, she has walked the Cannes Film Festival red carpet and spoken at TEDxYouth in Belgium.

Diipa Büller-Khosla – Fashion & Beauty Influencer, Co-founder of Post For Change

Diipa Büller-Khosla’s journey began in a small Indian hill town before she moved to the Netherlands at 17 to study International Law. After graduating, she interned at the United Nations’ International Criminal Court before influencing on social media. With a global outlook, a strong sense of style, and a relatable personality, she quickly built an international following of over 2.3 million. Her extravagant four-day Indian wedding, featured in Harper’s Bazaar, showcased her fashion sense across nine different looks. Committed to female empowerment, she founded the Post For Change Foundation. Diipa has spoken at global events, visited war-torn regions, and collaborated with the UN and various NGOs to support women worldwide.

Nancy Tyagi – Self-Made Fashion Icon and International Model
(Special Mention)

She has become a force in the fashion world, designing and stitching her own outfits and gracing global red carpets. She gained massive recognition after walking at events like the Cannes Film Festival, where her self-made looks stole Western media. With a deep passion for fashion, she merges traditional craftsmanship with contemporary trends. Her story, from a small-town girl to an international sensation, inspires designers and fashion lovers worldwide.

Fashion is no longer limited to exclusive models of Paris or London. It has evolved into cultures that reflect diverse identities. A major force behind this transformation is social media influencers who inspire, inspire confidence, and ignite new trends.

Is there someone we missed? Do you know any other Indian fashion influencers we should feature? Or are you an aspiring influencer with a unique story to share? Reach out to us.
We love discovering fresh talent and collaborating on exciting ideas!