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Networking Just Leveled-Up with LinkedIn Gaming

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LinkedIn, the go-to platform for professional networking, is making a surprising move – entering the gaming world! They’ve launched three new “thinking-oriented” games designed to boost user engagement and keep you coming back for more.

Why Games?

The digital media landscape is constantly evolving, and platforms like TikTok and Instagram are grabbing the attention of younger generations. LinkedIn recognizes the need to adapt and is taking a cue from the success of word and logic puzzles like those found in newspapers (think crosswords and Sudoku).

The New York Times’ iconic puzzles are a prime example of how these brain teasers can expand an audience and convert casual players into loyal readers. The viral sensation Wordle, acquired by the Times in 2022, further demonstrates the power of engaging word games. Just like Wordle, each of LinkedIn’s new offerings can be played once a day.

Meet the New LinkedIn Games

  • Pinpoint: Test your word association skills by guessing the category that five gradually revealed words belong to. The faster you guess, the higher your score!
  • Crossclimb: This one combines trivia with a bit of wordplay. Starting with a clue, you’ll build a “ladder” of words, each one differing from the last by just one letter. Arrange them correctly to reveal the answer and win the game.
  • Queens: Calling all Sudoku fans! This classic logic puzzle takes center stage, but ditch the numbers and use queens instead. Your goal is to strategically place them on a grid so no queens can attack each other, with one queen per row and column.

More Than Just Fun and Games

LinkedIn’s foray into gaming goes beyond pure entertainment. It’s a strategic move to address the shrinking ad revenue landscape and the ever-increasing dominance of Google over online content. These new games provide a unique way to attract new users and keep existing ones engaged, potentially leading to monetization opportunities further down the line.

The success of The New York Times’ games platform – with over 8 billion plays last year – is a prime example. Their subscription model offers access to games alone or bundled with other content, demonstrating the power of games in driving user retention. Publications and media giants like Hearst and Netflix are following suit, understanding the value of interactive experiences.

Building Connections Through Play

While monetization isn’t the immediate focus for LinkedIn’s games, they offer a valuable tool for fostering connections within your professional network. You can see your high score, daily streak, and who among your connections is also playing. School and company leaderboards add a touch of friendly competition, making networking a little more fun.

As LinkedIn’s product director, Lakshman Somasundaram, stated, “It’s time we turn over a new leaf in how we deepen and reignite relationships at work, and put fun at the heart of it.” So, get ready to level up your connections and test your brainpower with LinkedIn’s exciting new gaming features!

Anusuya is a content samurai, slaying mediocrity with creativity. This Calcutta-born and Bengaluru-raised girl loves crafting compelling content across all realms; social media posts that pop to website copy that sells. When she's not hunched over her laptop, you'll find her creating Pinterest boards for her next vacation or binge-watching Asian dramas.

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S8UL and Mortal Nominated Again at Esports Awards 2024

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s8ul nomination for esports awards - the reelstars

S8UL, India’s leading esports organization, continues to dominate the global stage. They’ve secured their third nomination at the prestigious Esports Awards, while co-founder Naman “Mortal” Mathur has been nominated for the fifth consecutive year.

The ceremony takes place on August 24th in Riyadh, Saudi Arabia, as part of the Esports World Cup. S8UL’s nominations fall under the Entertainment and Creative categories, a recognition of their innovative and impactful initiatives throughout the year. This solidifies their position as a true leader within the esports and gaming community.

Fans can show their support by voting for S8UL in the “Esports Content Group of the Year” category and Mortal for “Esports Personality of the Year” on the official Esports Awards voting page. More information and registration details are available on the Esports Awards website. S8UL won the best content group award at the event in 2022 as well!

Founded by a trio of Indian esports veterans – Naman Mathur (Mortal), Animesh Agarwal (8Bit Thug), and Lokesh Jain (Goldy) – S8UL boasts a roster of 26 marquee gamers who are revolutionizing the Indian gaming landscape.

The continued recognition is a testament to S8UL’s successful strategy and their position as a leader in the global esports arena. The organization is committed to setting high standards and constantly redefining excellence and innovation within the industry.

S8UL’s co-founders expressed their immense pride in the team’s achievements. These nominations acknowledge not only the years of hard work but also the significant impact S8UL has made on the esports world. They see it as a validation of their dedication to pushing boundaries in gaming and content creation, fueled by the unwavering faith and love of their fans.

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Battlegrounds Mobile India Crowns Its First Content Creator King!

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bgmi award nominees - the reelstars

KRAFTON recently hosted the much-anticipated Battlegrounds Mobile India Awards, recognizing the talented creators who fuel the game’s vibrant community. The first category, the JOD Content Creator Award, saw a fierce battle between some of India’s biggest BGMI names. Fans eagerly voted using in-game tokens, and after a thrilling race, the winner has finally been crowned!

Mortal Takes Home the Prestigious JOD Award

Dominating the competition is none other than the legendary Mortal (Naman Mathur)! Known for his exceptional skills, strategic brilliance, and captivating content, Mortal has been a force to be reckoned with since the PUBG Mobile days. His massive YouTube channel boasts millions of subscribers, a testament to his contribution to the popularity of both PUBG Mobile and its successor, BGMI. Renowned for his humility and relentless pursuit of excellence, Mortal’s victory comes as no surprise to his devoted fan base.

Mortal’s Journey to the Top

Naman Mathur, the gamer behind the Mortal persona, began his journey in 2016 with a YouTube channel featuring Mini Militia gameplay. However, it was PUBG Mobile in 2018 that truly launched him into stardom. Mortal’s competitive achievements are equally impressive, including victories in the PUBG Mobile India Series (2019) and the PUBG Mobile Club Open – Spring Split: India (2019). He even secured the Esports Mobile Player of the Year award at the Indian Gaming Awards in 2019. The transition to BGMI saw Mortal continue his dominance, leading Team SouL to victory in the 2022 Battlegrounds Mobile India Pro Series.

Mortal’s influence extends beyond gameplay. He’s a vocal supporter of esports growth in India and co-owns S8UL, a prominent gaming content creation organization. S8UL’s success, including winning the Content Creator of the Year award at the Esports Awards in 2022 and 2023, further underscores Mortal’s impact.

The Runners-Up

While Mortal reigned supreme, the other nominees deserve recognition. Shreeman Legend, known for his entertaining Marathi streams, secured the runner-up position.

Lolzzz Gaming, a member of the Godlike Organization, claimed the third spot, lauded for his dedication to rank push streams and fostering a strong community.

Joker Ki Haveli, Classified YT, Bandhookbaaz Ritesh, Regaltos, Krutika, Eagle Gaming (Malayalam), and Tyson Noob (Tamil) all play crucial roles in the BGMI ecosystem, each with their unique styles and dedicated fan bases.

The JOD Content Creator Award is a testament to the power of content creators in the gaming industry. Mortal’s victory highlights his unwavering dedication, while the recognition of all nominees showcases the diverse and vibrant BGMI community they nurture. As BGMI continues to flourish, these creators will undoubtedly remain at the forefront, shaping the game’s future.

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S8UL Adds To GTA RP Roster with Creators Sunny Jha, Adil Maniar, Arpit Wadhawan

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S8UL onboards gamers creators - The Reelstars

The Indian gaming scene is warming up. S8UL, a prominent esports and gaming organization, has announced the onboarding of three dynamic gaming creators: Sunny Jha, Adil Maniar, and Arpit Wadhawan. These creators are set to spearhead S8UL’s Grand Theft Auto Role-Play (GTA RP) roster. Besides, a move that will help S8UL focus on expanding its influence in the GTA RP community.

This strategic addition will significantly enhance S8UL’s efforts in promoting GTA RP. Moreover, a genre that emphasizes role-play, collaboration, and narrative-driven interactions among players. With the addition of these creators, S8UL plans to elevate the multiplayer experience of “Grand Theft Auto V” (GTA V).

S8UL Expands Influence in Grand Theft Auto Role-Playpen_spark

Lokesh Jain, known in the gaming world as 8Bit Goldy and co-founder of S8UL, shared his enthusiasm about the new additions. “I believe the addition of Jha, Maniar, and Wadhawan to S8UL is more than an extension of our GTA roster. It aims to be a testament to S8UL’s commitment to nurturing and promoting talent within India’s gaming landscape,” Jain commented.

Sunny Jha, Adil Maniar, and Arpit Wadhawan are all known for their unique contributions to the gaming community. Their involvement is expected to inject fresh energy into S8UL’s GTA RP initiatives. Furthermore, attracting new players and viewers, and setting new standards for interactive and immersive gameplay.

S8UL’s focus on GTA RP comes at a time when the genre is gaining significant traction among gamers worldwide. Role-playing in GTA V allows players to create and live out complex stories. However, interacting with other players in a virtual world that mimics real-life scenarios. This form of gameplay not only entertains but also fosters creativity, strategic thinking, and community building.

With the addition of Jha, Maniar, and Wadhawan, S8UL is well-positioned to become a leading force in the Indian GTA RP Roster scene. As S8UL continues to push the boundaries of what’s possible in esports and gaming. However, the future looks promising for Indian gamers eager to explore new horizons in the world of GTA RP.

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