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Cadbury’s Madbury 4.0 crowns Nutty Kulfi and Tangy Mango as winning flavours

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Mondelez India’s fourth edition of Madbury 4.0  saw an astounding five million entries this year, and the winning flavours are Nutty Kulfi by Soumitra and Pooja, representing Kolkata and Pune, and Tangy Mango by Suresh and Raghuveer, hailing from Bangalore and Alwar, respectively.

Cadbury has launched two digital films that capture the essence of these ingredients and the joy they bring to people of all ages. Whether it’s the nostalgia of enjoying kulfi after school or the delight of indulging in summer mangoes, these new flavors aim to create delectable memories.

Nitin Saini, VP of Marketing at Mondelez India, celebrates Cadbury lovers’ creativity with the success of Madbury Duet, highlighting the diverse taste preferences in India. Sukesh Nayak, Chief Creative Officer at Ogilvy India, explains that Madbury Duet showcases India’s flavor diversity, allowing people from different regions to create Cadbury versions reflecting the nation’s variety.

You can find these limited edition Madbury flavors, priced at Rs 45 each for a 36g bar, in traditional stores and online platforms. It’s a delightful and unique Cadbury experience for chocolate lovers across India. 

Seasoned journalists covering interesting news about influencers and creators from the social world of Entertainment, Fashion, Beauty, Tech, Auto, Finance, Sports, and Healthcare. To pitch a story or to share a press release, write to us at info.thereelstars@gmail.com

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5 Environmental Influencers on Instagram Who Are Working Hard to Change Our Environment

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environmental influencers in india - the reelstars

Environmental influencers are individuals or groups who leverage their platforms to increase awareness about environmental issues and advocate for sustainable practices. The environmental influencers on Instagram are at the forefront of raising awareness about important issues such as climate change, conservation, waste reduction, eco-friendly living, and more. If you care about the environment and are […]

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Exclusive: Nabam Jully Talks About Getting Married To A Korean, Moving To Mexico But Loving Bollywood More

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nabam jully kim - the reelstars

With 90.4k subscribers eagerly following their journey and another 11.2k keeping up on Instagram, Indo-Korean couple Nabam and Kim invite viewers into every aspect of their lives – from their early dating days to their cross-cultural nuptials, and now, their shared adventures in Mexico. And it all started when Nabam Jully, a Nyishi girl from […]

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Exclusive: Why Bengaluru’s Homegrown Artist Natauku Should Be On Your Indie Playlist

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natauku indie artist - the reelstars

Who doesn’t love a little Indie music? And if you’ve been waiting to discover some new talent, meet Natasha Carroll AKA Natauku, a singer-songwriter/creator whose voice will make you swoon! Natauku’s star is undeniably on the rise. Her single “11 days” caught the eye of Rolling Stone India in 2023 and earned her a well-deserved […]

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