The Indian entertainment landscape is undergoing a fascinating transformation, with OTT (over-the-top) platforms increasingly tapping into the influencers phenomenon. From commissioning shows centred around influencers to...
Sejal Kumar is a name that shines brightly in India’s burgeoning digital content space. From her humble beginnings to becoming one of the most recognizable faces...
In a rapidly digitalizing world, India’s ancient spiritual traditions are finding a new voice in the form of young spiritual influencers. These young voices are bringing...
In the fast-paced world of automotive marketing, leveraging micro-influencers has become a game-changer. In a realm driven by mobility and innovation, the automotive industry finds a...
Auto influencers on YouTube are reshaping the way we think about cars, bikes, driving, and the automotive world itself. These content creators, passionate about vehicles, not...
Food is a universal language that brings people together, sparks creativity, and fuels our daily lives. Whether you’re a food lover, an enthusiastic cook, or just...
Kritika Khurana is a well-known Indian fashion influencer, blogger, and YouTuber. And most people recognise by her alias “That Boho Girl.” The Delhi-based influencer began her...
In an age where culinary trends are constantly evolving, food influencers have become the modern-day architects of taste, wielding immense power to shape dining habits and...
Since the dawn of time, humanity has been captivated by the concept of beauty. Its definition is elusive, often shifting depending on cultural, societal, and individual...
India’s beauty and personal care market is really thriving right now. At the heart of this change are the beauty influencers in India, who have evolved...