Indian Male Beauty Influencers Who Break Gender Stereotypes

Breaking stereotypes in any industry is about challenging preconceived notions and showcasing diversity. With time moving, it has been understood that art and talent have got nothing to do with gender.

Make-up and beauty no longer give feminine visuals and all credits goes to few of the male make-ups artists who are creating magic with the help of colour palette and brushes, breaking stereotypes and stigmas around gender equality.

In the 21^st century, it’s common to see Indian male beauty influencers with a full face of makeup looking all flawless. We are seeing more and more people normalising make-up for men and are even working towards creating comprehensiveness in the Indian beauty industry.

Take a look at these top Indian male beauty influencers who are normalising makeup for men through their social media and are creating a huge impact.

Ankush Bahuguna

Male artists applying makeup may be a stigma for society but not for Ankush Bahugana. The talented Ankush, who is not only known for his comedy content, but is also a prominent beauty influencer. Ankush has his own show ‘Wing it With Ankush’ in collaboration with Lakme India featuring popular celebs where Mr Bahuguna chronicles his journey and experiments with cosmetics. His insights continue to empower beauty enthusiasts with the knowledge they need to feel confident and radiant. He is an inspiration to many male make-up artists for breaking the stereotypes.

 

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A post shared by Wing It with Ankush Bahuguna (@wingitwithankush)

Aditya Madiraju

The epitome of a male beauty influencer would be Aditya. His make-up skills are just unmatchable and flawless. From normal daily make-up to professional, his tutorials have all the minute details. So all girls out there if you want to learn how to so smoky eyes to choosing a right foundation and concealer to best way to put blush, follow him on Instagram and you will thank us.

 

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A post shared by Aditya Madiraju (@adityamadiraju)

Deep Pathare

The next in the list is Deep Pathare who is breaking patriarchy with one glamorous look at a time. He was named the ‘Upcoming Male Beauty Influencer’ by Cosmopolitan India in 2020. Deep loves to experiment with makeup and goes all out fearlessly. He likes to experiment with colours and his blending skills are up to the mark. Also, his looks are never basic, proving him to be one of a kind of male beauty influencer in the industry.

 

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A post shared by Deep Pathare (@justdeepdrama)

Shantanu Dhope

Shatanu Dhope is a pioneer beauty influencer who promotes the fact that boys can wear makeup. His make-up tutorial reels often go viral which proves how the world is welcoming male male-up artists. All his looks are exuberant and look striking. He is never too shy to go bold with his aesthetics. The most exciting part of the page is transition videos.

 

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A post shared by Shantanu Dhope (@shantanudhope)

Siddharth Batra

Siddharth Batra is a lifestyle influencer and content creator who is known for having some witty and fashionable ways to don clothes up to his sleeve. He worked as a freelance style editor at MensXP before proceeding to break stereotypes with his content whether it is his experimental dressing style or promoting metrosexuality. His #GuyBeauty introduced a whole wave of men to wearing makeup. He has truly set a benchmark. He often set the bar with his beauty and grooming tips that every man should keep in mind to get that perfectly defined look.

 

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A post shared by Siddharth Batra (@siddharth93batra)

Amit Bittoo Dey

Amit Bittoo Dey often breaks the internet like how he has been breaking stereotypes in the world of beauty and fashion. He flaunts his beard with hair extensions and a bindi. Dey is often referred to as the first androgynous model in the country. They have recently been recognised as the Best Male Beauty Creator of the Year 2023 by SCY Awards, held in Sri Lanka. He is an interior designer, photographer, and filmmaker who challenges stereotypes through self-expression. His recent 10 years of transformation on his page has given jitters to his followers.

 

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A post shared by Amit Bittoo Dey (@beardwali)

Here’s Reelstars wishing all of them great success and may they continue to break change in the society with their work.

FAQs

Who was the first male makeup influencer?

James Charles Dickinson is an American Internet personality, beauty and make-up artist. In 2016, he became the first male ambassador for CoverGirl. Bethlehem, New York, U.S. Charles is most known for his YouTube channel focusing on makeup, which he launched on December 1, 2015.