Brand Studio
BTS on YouTube: Karan and Orry create the ‘Crocs’ magic
Orry collaborating with Karan Johar for a Crocs campaign?! Who would've seen that coming?
Social media sensation Orry, who is known for his bold choice in fashion and luxury, has joined hands with ace director, Karan Johar, to create the ‘Crocs’ magic.
In a brand collaboration, Orry and Karan Johar cast their magic spell to entertain the audience in a rather unusual way. Sharing more details, Orry, on his YouTube channel, mentioned, “Orry is back, and this time, he’s the face (and feet) of Crocs India! Watch as he teams up with the one and only Karan Johar for a hilarious, fashion-forward shoot that’s as comfortable as his Crocs.
From rehearsing lines to strutting in style, Orry’s bringing his signature sass and goofiness to the set.
Who knew shooting a commercial could be this much fun? Spoiler: Karan Johar did! tune in for the madness, the glam, and of course, those iconic Crocs.”
Watch the video to know more!
About the campaign:
Crocs, the iconic footwear brand, has unveiled a fresh campaign that’s sure to resonate with the vibrant Gen-Z demographic. In a playful fusion of wit, creativity, and fashion, the brand has teamed up with the ever-quirky Orhan Awatramani (Orry) and the renowned filmmaker Karan Johar.
The campaign is a celebration of unfiltered self-expression. It encourages Gen-Z to embrace their individuality and redefine what it means to be cool. Orry, making his debut in the #CrocsSquad, showcases the power of personalization through Crocs Jibbitz charms. The campaign highlights how anyone can create a pair of Crocs that’s as unique as their personality.
Working alongside Karan Johar, Orry embarks on a creative journey to build the ultimate pair of Crocs, dubbed “Crorry.” This collaboration demonstrates how fashion and fun can coexist, proving that Crocs are more than just shoes; they’re a canvas for self-expression.
The campaign is a visual feast, showcasing Orry’s vibrant personality and Johar’s signature style. Together, they inspire viewers to express themselves through their personalized Crocs, making each pair a reflection of their individuality.
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