5 Social Media Influencers Who Made Headlines for the Right Reasons in 2024

The digital space in India has evolved tremendously over the past few years, with influencers taking center stage as significant voices in pop culture, entertainment, and social change. In 2024, several social media stars continued to captivate audiences while promoting positivity, creativity, and social impact. Here’s a look at five Indian social media influencers who made headlines for all the right reasons this year:

1. Nancy Tyagi

Nancy Tyagi’s meteoric rise to fame is nothing short of extraordinary. Hailing from the small village of Barnawa in Uttar Pradesh, the 23-year-old has captivated the hearts of millions with her talent. In 2024, Nancy made a major splash on the global stage when she walked the red carpet at the prestigious Cannes Film Festival, an achievement that marked a turning point in her career and solidified her status as a rising star in the fashion and design world. In just a matter of days, her Instagram following skyrocketed from a few lakhs to close two million. The buzz around her reached Bollywood, with actress Sonam Kapoor even expressing interest in wearing her designs. Nancy’s story is a powerful reminder that talent can emerge from the most unexpected places, and with hard work, creativity, and a touch of serendipity, dreams can turn into reality.

2. Bhuvan Bam

Bhuvan Bam, best known for his YouTube channel BB Ki Vines, has been a household name for years, and in 2024, he further solidified his position as one of the most influential figures not in the Indian digital space but in showbiz also. This year, Bhuvan made headlines for his impeccable acting prowess in the second season of his immensely popular streaming show, Taaza Khabar on Disney+ Hotstar. His clever storytelling and versatile character portrayal in the series continued to entertain audiences, blending comedy with real-world relevance.

3. Ranveer Allahbadia

Ranveer Allahbadia, popularly known as BeerBiceps, is known for his motivational content and lifestyle videos. In 2024, he made headlines for his consistent efforts in encouraging fitness and mental well-being among young Indians. His podcast, The Ranveer Show, gained tremendous traction as he interviewed thought leaders, athletes, entertainers, and change-makers, sparking insightful conversations about success, resilience, and mental health. In March 2024, Ranveer received one of the most prestigious accolades of his career—the ‘Disruptor of the Year’ award. The honor was presented to him by none other than Prime Minister Narendra Modi, recognizing his significant contributions to shaping the digital landscape and inspiring millions across India.

4. Ashish Chanchlani

Ashish Chanchlani made headlines in 2024 for more than just his skits and parodies. This year, Ashish was everywhere in the news for his body transformation. He shared his inspiring weight loss journey, revealing that he had lost 40 kg through sheer willpower, discipline, and a commitment to a healthier lifestyle. The entertainer, who has always been a larger-than-life presence online, received praises from fans for his openness and honesty, especially when he spoke about the challenges he faced along the way.

5. Vishal Pandey

Vishal Pandey, a prominent creator known for his engaging lifestyle content, captured attention in 2024 when he joined Bigg Boss OTT Season 3. His entry into the show was met with excitement, as fans were eager to see how the creator would adapt to the high-stakes environment of the reality TV show. Vishal’s time on Bigg Boss OTT was marked by his authenticity, charm, and unwavering confidence. While he didn’t clinch the winning title, his journey on the show was widely celebrated. Whether it was his friendships with fellow contestants, especially with Love Kataria and Sana Makbul, his moments of humour, or the way he handled conflicts, Vishal proved that he was more than just an influencer—he was a genuine and multifaceted individual. The positive response to his participation in Bigg Boss OTT further solidified Vishal Pandey’s status as a social media powerhouse and expanded his influence beyond the digital space. 
 
 These five influencers—Nancy Tyagi, Bhuvan Bam, Ranveer Allahbadia, Ashish Chanchlani, and Vishal Pandey—have proven that their impact goes far beyond the screen. They have not only shaped India’s digital content space but also used their platforms to spark meaningful conversations and push creative boundaries.