Entertainment
Should Creators Start Trademarking? Bhuvan Bam’s Titu Mama Sets Example
In the rapidly growing world of digital content creation, creators often develop unique and memorable characters that become integral to their brand and storytelling. However, without proper legal protection, these characters can be vulnerable to plagiarism and misuse. Trademarking original characters is a crucial step that creators should take to safeguard their intellectual property. Besides, ensure that they retain exclusive rights to their creations. Bhuvan Bam, content creator turned actor recently set an example by trademarking his popular character, Titu Mama, from BB Ki Vines.
Bhuvan Bam Trademarks Titu Mama
The decision to trademark Titu Mama marks a significant milestone in his creative journey. He has portrayed Titu Mama in various formats, including BB Ki Vines, and has hosted a talk show Titu Talks. Moreover, which featured high-profile guests like Shah Rukh Khan, Ram Charan, and S.S. Rajamouli. The character’s widespread popularity and potential made it essential for Bam to protect his creation.
By securing the trademark, Bam can now perform live events as Titu Mama without the risk of others misusing or plagiarizing his character. He recounted instances where people claimed to have seen Titu Mama perform in places he had never visited. Furthermore, highlighting the need for legal protection to establish clear ownership.
Setting an Example for Other Creators
The trademark for Titu Mama is just the beginning. Bhuvan Bam has also applied for trademarks for two other popular characters from BB Ki Vines: Sameer and Bablu ji. These characters, like Titu Mama, have become integral parts of Bam’s content, each with their unique traits and fan base. By securing trademarks for these characters, Bam is rightfully protecting his intellectual property. Besides, also setting an example for other creators.
Bhuvan Bam’s proactive approach to trademarking his characters should serve as an inspiration for other content creators. In the digital age, where content is easily accessible and replicable, protecting one’s creative work is paramount. Trademarking characters grants creators legal ownership and control. Moreover, ensuring that their characters remain associated with their brand and providing protection against plagiarism.
Creators Who Should Trademark Their Characters:
Several other well-known creators could benefit from trademarking their popular characters:
Saloni Gaur: Known for her characters Nazma Aapi and Adarsh Bahu. Nazma Aapi is a satirical character that comments on current affairs and social issues with humor and wit, resonating with a wide audience. Adarsh Bahu, on the other hand, parodies the stereotypical ‘ideal daughter-in-law’ seen in Indian television dramas.
Dolly Singh: Famous for her portrayal of Raju ki Mummy. This character, a humorous take on an overprotective and opinionated mother, has become a staple in Dolly Singh’s content. It offers relatable comedy that many viewers find endearing and entertaining.
Gaurav Gera: Creator of the Shopkeeper and Chutki characters. Gera’s characters are iconic in the Indian digital comedy scene. Besides, with Chutki’s exaggerated innocence and the Shopkeeper’s deadpan humor providing a unique comedic duo. Moreover, that has captured the hearts of millions.
Kusha Kapila: Known for her character Billi Maasi. Billi Maasi is a flamboyant, outspoken character that comments on societal norms and the quirks of everyday life. However, delivered with Kusha Kapila’s signature style of sarcasm and charm.
Vishnu Kaushal: Famous for his Punjabi Dad character. This character humorously depicts the typical strict yet loving Punjabi father. However, striking a chord with audiences who see reflections of their own familial experiences in his skits.
By following in the footsteps of creators like Bhuvan Bam, who has successfully trademarked Titu Mama. Moreover, creators can safeguard their work and maintain the integrity of their brand.