Entertainment
Influencers Running Successful Business Ventures
In today’s digital era, social media influencers have harnessed the power of online platforms to evolve from brand promoters to brand owners. Their ventures are great for capitalizing on their social media fan base. Discover the new business ventures that your favourite influencers have built, with The Reelstars.
Let’s dive deep into the businesses of social media influencers turned entrepreneurs:
Shivangi Sharma
Shivangi Sharma and her husband, Arjun Sengupta, have captivated audiences with their engaging lifestyle, beauty, and comedy content since 2017. Being a former television actress, Shivangi also shares her passion for makeup on her dedicated YouTube channel. In 2022, the couple ventured into entrepreneurship by launching Snacc Cosmetics, a startup offering high-quality, affordable makeup tools. Snacc Cosmetics, a non-toxic and cruelty-free brand, has garnered significant attention and was featured in Forbes for its commitment to ethical beauty products.
Himadri Patel
Himadri Patel is a 27-year-old influencer who quit her job at Infosys and became a fashion and lifestyle content creator on Instagram with 200K followers and YouTube with 1.18M subscribers.
Inspired by her grandmother, Himadri started her ethnic wear brand called Dri by Himadri. This brand believes dressing up is a form of magic and an expression of oneself.
Indian women love getting decked up in traditional clothing on every little occasion that allows it, and DRI aims to create clothing every woman can access and feel empowered in. Dri by Himadri has a huge variety of clothing, such as kurtas, cord sets, lehengas, sarees, dresses, suits, blouses, and dress and loungewear.
Ranveer Allahbadia
Ranveer Allahbadia AKA BeerBiceps is a famous personality in the digital creator world. He started creating content in 2015 to promote his fitness startup brand. Moreover, but he became a full-fledged content creator in no time. Eventually, Ranveer talked about various topics such as entrepreneurship, personal finance, mental health, fashion and much more. With incredible fame, he wanted someone to handle finances and collaboration, so along with his college friend Viraj Sethi, he started a venture called ‘Monk Entertainment.’ In 2018, Monk Entertainment started as an influencer marketing startup and helped creators grow.
Ranveer also hosts a great podcast show called “The Ranveer Show.” In his podcast, famous personalities like Arnold Schwarzenegger, A.R. Rahman, Saif Ali Khan, Glenn McGrath, Brett Lee, etc., have been featured.
These are some of the well-known content creators who run successful businesses alongside their content creation. Follow them for inspiration!