The Rising Stars: Top 5 Micro-influencers in Entertainment

Bollywood blockbusters and cricket might still be India’s favourite pastimes, but there’s a fresh star power taking over our screens—micro-influencers in entertainment! These digital darlings have become the heart of Indian entertainment, blending authenticity with the right dose of desi drama. From perfectly timed reels of everyday struggles (because who hasn’t fought with a pressure cooker?, and also remember ‘rasode mein kaun tha) to hilarious memes about traffic jams in Bangalore, micro-influencers know how to keep their audiences hooked. In a country as diverse as India, entertainment micro-influencers have mastered the art of being approachable yet aspirational. Whether it is breaking down movie reviews, starting viral trends, or comedy gigs, they have become the new-age entertainment powerhouses, proving that you do not need a Karan Johar or S. S. Rajamouli production to make an impact—just good content and a little jugaad!

Lights, Camera, Influence: The Rise of Micro-Influencers in Entertainment

Prabodhini Singh

Prabodhini Singh is a dynamic and talented digital creator known for her melodious renditions and captivating presence on platforms like Instagram and YouTube. With nearly 95,000 followers on Instagram, she blends soulful music with heartfelt storytelling, creating content that resonates deeply with her audience. Her high engagement highlights the strong connection she shares with her fans. On YouTube, Prabodhini showcases her vocal prowess with covers of popular songs that exude emotion and artistry. Her rendition of tracks like “Yaariyan” and “Labon Ko” is a testament to her ability to breathe new life into beloved tracks, while her performances like “Jaadugar” and “Hoshwalon Ko Khabar Kya” offer a unique perspective that captivates listeners.

What makes Prabodhini stand out is her knack for connecting with her audience beyond the screen. Her authenticity and the passion she pours into every piece—be it a short Instagram reel or a detailed YouTube cover—make her a relatable and inspiring figure. Whether you’re in the mood for heartwarming covers or simply want to witness raw talent, Prabodhini Singh’s platforms are a treat for the ears and soul. Some of her must-listen covers on Gram include ‘Mujhe Pyaar Hua Tha,’ ‘Maan Mera,’ ‘Mann Bharrya,’ ‘Kaise Hua,’ ‘Aadat,’ and ‘Tujh Mein Rab Dikhta Hai.” The young artist is from Delhi.

Prabodhini Singh on YouTube: @prabodhinisingh

Number of Followers: 10.9K

Prabodhini Singh on Instagram: @prabodhinisingh

Number of Followers: 94.3K

Rupali Tyagi

Rupali Tyagi, also known as Rustic Rupali, is a comedian who has gained recognition for her humorous perspectives on everyday life and relatable humour. With a growing presence on both Instagram (@rustic_rupali) and YouTube (@tyagirupali), she has amassed a dedicated fan base. Her Instagram, with over 90,000 followers, is a treasure trove of witty reels and posts, showcasing her knack for blending sharp observation with humour. On YouTube, Rupali’s comedy shines through her stand-up routines, which range from anecdotes about parenting and marriage to quirky takes on Indian culture. Notable performances include her uproarious sets like “Pregnancy” and “Welcome to Muzaffarnagar,” where her ability to turn everyday situations into laugh riots truly stands out. Her comedic storytelling is fresh, engaging, and sprinkled with rustic charm, making her relatable to audiences across India.

Rupali is an engineer-turned-MBA-turned-standup comic. Before pursuing full-time comedy, Rupali spent over ten years working in the corporate world, specifically in HR and IT. Whether she’s performing live or sharing snippets online, Rupali’s content consistently delivers laughter while offering an endearing glimpse into her world. Balancing her roles as a comedian, wife, and mother, she brings authenticity and fun to her work, making her a favourite among fans of lighthearted, intelligent humour. For a dose of laughs, her handles are a must-follow! 

Rupali Tyagi on YouTube: @tyagirupali

Number of Followers: 45.6K

Rupali Tyagi on Instagram: @rustic_rupali

Number of Followers: 93.2K

Indraxi Kanjilal

Indraxi Kanjilal is an emerging star in Indian television, known for her role as Prarthana in the popular Sony SAB series Pushpa Impossible. Her portrayal of a young, evolving character has been widely appreciated for its depth and relatability, as she navigates themes like self-discovery and personal growth. Indraxi’s performance has brought her accolades and made her a recognizable face in households across the country. On Instagram, under the handle @indraxi_kanjilal_official, she offers fans a delightful mix of behind-the-scenes glimpses, personal moments, and engaging reels that showcase her fun-loving personality. Her posts reveal her versatility, from sharing snippets of her acting journey to participating in popular trends with a unique flair. 

Her YouTube channel, which also shares creative insights into her world, features moments from her life on and off-screen. Whether discussing her role in Pushpa Impossible or connecting with fans through interviews and short clips, Indraxi’s content resonates with charm. Balancing her rising acting career with a relatable digital presence, Indraxi Kanjilal continues to captivate her audience with her talent and charisma.

Indraxi Kanjilal on YouTube: @indraxikanjilal4167

Number of Followers: 830

Indraxi Kanjilal on Instagram: @indraxi_kanjilal_official

Number of Followers: 75.3K

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Kartik Sachdeva

Kartik Sachdeva is a soulful artist and digital creator who has mastered the art of connecting with audiences through his music. With an Instagram following of over 53K, he shares acoustic renditions, original songs, and heartfelt covers that resonate deeply with his fans. His Instagram reels are a mix of popular song covers, raw acoustic vibes, and engaging moments like his creative takes on “Channa Mereya” and “Ishq Wala Love.” Kartik’s charm and authenticity shine through as he adds a personal touch to every performance. Kartik’s channel is a hub for music lovers, showcasing a range of content from mashups to original compositions. His unplugged versions of tracks like “Mast Mast Do Nain” and “Shaamil” offer a refreshing take on familiar melodies, making them hits among his subscribers.

Kartik is not only a performer but a storyteller who uses his voice and guitar to evoke emotions and tell tales of love, heartbreak, and everything in between. Whether he’s harmonizing late at night or collaborating with other musicians, Kartik Sachdeva’s dedication to his craft makes his social media platforms a treasure trove of musical excellence. For fans of indie vibes and acoustic magic, Kartik is a name to remember! His original song releases include Hissa, Kaagazi, Shaamil, and Silsila Ye.

Kartik Sachdeva on Instagram: @kartiksachdevaa

Number of Followers: 53.1K

Priti Jolly

Priti Jolly, known online as RJ Adaa, is a vibrant entertainer who brings a mix of humour, mimicry, and heartfelt content to her social media platforms. With her Instagram handle @rjadaa, she has carved a niche in the entertainment space by blending comedy with a touch of elegance. Famed for her exceptional mimicry skills, Priti’s impressions of iconic characters like Hansa Ben from Khichdi—reimagined as “Mansa Ben”—have earned her immense popularity. She playfully channels Hansa’s quirks, making her reels and videos an absolute delight for fans of classic Indian comedy. Her channel extends this talent with short sketches and funny moments that bring her audience laughter and joy.

Her YouTube subscriber count is extremely low. Priti’s multi-talented profile doesn’t end there; she is also a radio host with Kadak FM UAE, where she adds flair to the airwaves with her lively persona. Priti’s passion for storytelling and humour is infectious, whether she’s creating hilarious content or hosting on the radio. Beyond the laughs, she connects with her audience through posts about fitness, food, and her love for sunsets, proving she’s as versatile as she is entertaining. She loves enacting and playing different characters. RJ Adaa’s unique blend of creativity and charisma ensures her growing fan base stays entertained and inspired, one hilarious video at a time.

Priti Jolly on YouTube: @adaavlogz3884

Number of Followers: —

Priti Jolly on Instagram: @rjadaa

Number of Followers: 49.3K

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These micro-influencers in entertainment prove that success in Indian entertainment today doesn’t always require big-budget productions or insider connections. With creativity, relatability, and a pinch of humour, they have made their mark—and they are taking the digital stage by storm, literally.