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Nitibha Kaul: From Google Strategist to Social Media Sensation

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Nitibha Kaul: From Google Strategist to Social Media Sensation

Nitibha Kaul is a prominent digital content creator, social media influencer, and former reality TV personality who gained fame as a contestant on Bigg Boss 10. Originally from New Delhi, she boasts a strong academic background with a degree in business and marketing.

Her Journey from Google to Bigg Boss

Before stepping into the entertainment industry, Nitibha worked as an account strategist at Google India. Leaving behind this sought-after role, she entered the Bigg Boss house in 2016 as a commoner—part of a new format where everyday individuals competed with celebrities. Despite being a commoner, her straightforward attitude and dynamic personality quickly made her a household name. Her time on the show significantly boosted her fan following and paved the way for her career in entertainment.

Transition to Social Media Influencing

Post-Bigg Boss, Nitibha transitioned into becoming a successful social media influencer, focusing on platforms like YouTube and Instagram. She creates diverse content ranging from lifestyle, fashion, beauty, travel, and motivational talks. Her engaging and relatable posts resonate with a young audience, establishing her as a popular influencer. Nitibha has become an inspiration for many young individuals aspiring to break away from traditional career paths to pursue their passions.

Instagram: With a strong presence and 1 million followers, she frequently shares content on fashion, beauty, travel, and lifestyle. Her aesthetic and carefully curated feed continues to attract a large following.

YouTube: Nitibha’s YouTube channel, boasting 208,000 subscribers, showcases her versatility as a content creator. She shares lifestyle vlogs, fashion tips, beauty tutorials, and travel diaries, appealing to a diverse audience.

Her GRWM are always on point!

Nitibha effortlessly combines style and relatability in each of her “Get Ready With Me” sessions. With a keen eye for blending fashion and beauty tips, she creates looks that not only inspire but also resonate with her audience. Her easy-to-follow makeup routines and outfit choices make her GRWM content a go-to for anyone looking for chic yet accessible style inspiration.

Cosmo India Fashion Influencer of the Year 2024!

Nitibha Kaul has successfully carved out a niche for herself in the digital space. Her content has earned her a loyal fan base, and she has collaborated with various brands across the fashion, beauty, and lifestyle sectors. She has also been recognized as a style icon, often featured in fashion magazines and media outlets for her chic and trendy fashion sense. She was recently awarded for Cosmo India Fashion Influencer of the Year 2024.

Dharini Sanghavi is an entertainment journalist, and mom to a son. She has more than 13 years of experience and has worked with TellyChakkar and Koimoi. She is a social bird and is self-motivated by nature!

Fashion

Everyone Knows And Loves That Boho Girl From Delhi; Meet Kritika Khurana

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Everyone Knows And Loves That Boho Girl From Delhi; Meet Kritika Khurana

Kritika Khurana is a well-known Indian fashion influencer, blogger, and YouTuber. And most people recognise by her alias “That Boho Girl.” The Delhi-based influencer began her social media journey by uploading “Outfit of the Day” posts. She rose to fame through her blog and Instagram account @ThatBohoGirl, where she posts fashion inspiration, OOTD, beauty tutorials, […]

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Most Followed Indian Fashion Influencers on Instagram

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Most Followed Indian Fashion Influencers on Instagram

India’s fashion scene is on fire! Fueled by a new generation of stylish influencers who are taking the internet by storm. These trendsetters aren’t just sharing clothes; they’re sharing a vision of fashion that’s bold, beautiful, and uniquely Indian. From traditional sarees to edgy streetwear, they’re redefining style and inspiring millions. These Indian fashion influencers […]

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The Rising Stars: Top 5 Micro-Influencers in Fashion

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The Rising Stars: Top 5 Micro-Influencers in Fashion

Fashion is more than just clothing; it’s a powerful form of self-expression. It’s about the bold red lip, the timeless black dress, and the avant-garde runway designs that push boundaries. It’s about finding the perfect balance between individuality and trendiness. But navigating the fashion world can be daunting. With countless trends and styles, it’s easy […]

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