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Influencers turned Entrepreneurs : Brands run by your Favourite Influencers

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From beauty moguls to fashion trailblazers, influencers are setting the stage for a revolution where personal brands extend beyond posts and stories. Let’s delve into the exciting narratives of how these digital trendsetters are translating their online influence into tangible, real-world ventures, reshaping industries and leaving an indelible mark on the entrepreneurial landscape. Welcome to the era where influencers are not just content creators; they are the creators of their own brands.

Here are some influencers turned entrepreneurs leveraging their following:

Usaamah Siddique

Usaamah Siddique is one of the more popular male influencers in India with a solid sense of fashion. He started his own clothing brand called “The Dapper Label” and rebranded it as “Perlo Studios.” If you want to revamp your wardrobe or add some quirky new pieces, check out Perlo on your next shopping trip.

Deeksha Khurana

Deeksha Khurana started Dee Clothing as a unisex brand that has stylish clothes you can wear every day. Her brand is a reflection of her personal style and has something for everyone. You can put together some really boujee outfits with pieces from Dee Clothing without compromising on comfort.

Debasree Banerjee

Debasree Banerjee creates beauty and makeup content that is always on top of the latest trends. She leveraged this expertise to launch Debasree, her own makeup brand. This vegan and cruelty free brand has the funkiest colored makeup products that you can use to try a new look. As a renowned beauty influencer, content creator, and makeup artist, Debasree has become a beacon of inspiration for her millions of followers.

Malvika Sitlani

Malvika Sitlani conceptualised Masic Beauty with her best friend Veronica in 2020. As a trailblazing beauty and now mom-fluencer, it was only natural for her to start her own business. This beauty and lifestyle brand has products that are simple yet luxurious. They have bath and body products as well as perfumes in delightful fragrances that are especially popular amongst her followers.

Juhi Godambe

Juhi Godambe has always been ahead of the trends and this reflects in her collections at Arabella. Her fashion brand kicked into success quite quickly and has everything from brunch dresses to beachwear. If you like any of the Arabella outfits you spot on her Instagram, you might want to add to cart before they sell out.

 

In the ever-evolving landscape of digital influence, a new chapter is unfolding as influencers step beyond the confines of social media screens to embark on entrepreneurial journeys. No longer content with just capturing our attention in pixels, these influencers are carving their spaces in the business world by venturing into the realm of brand ownership.

Anusuya is a content samurai, slaying mediocrity with creativity. This Calcutta-born and Bengaluru-raised girl loves crafting compelling content across all realms; social media posts that pop to website copy that sells. When she's not hunched over her laptop, you'll find her creating Pinterest boards for her next vacation or binge-watching Asian dramas.

Beauty

The Queens of YouTube Makeup Tutorials in India

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The Queens of YouTube Makeup Tutorials in India - The Reelstars

The Queens of YouTube Makeup Tutorials in India are here to guide you from your boring makeup routine to a much more fun and sassy one. These makeup divas share attractive makeup tutorials with different looks suited for Indian skin tones. And considering the huge fan-base on their YouTube channels, we thought you might like to discover these MUAs too!

Makeup Tutorial Queens on YouTube: 

Shivangi Sharma

YouTube Subscribers: 833K

Shivangi Sharma is from Mumbai, a former television actor, a makeup enthusiast, and is currently into makeup content creation. She likes sharing bits and pieces of her life and her love for makeup through reviews, routines, and tutorials in her videos, which are her little happy space. She is currently building her own brand, Snacc Cosmetics. 

Shivangi discusses various makeup-related topics in her videos, such as the best brushes to buy and makeup blenders, reviewing products, unboxing her makeup haul, and much more. She also makes videos on the nude makeup look, natural makeup look, trying a Korean foundation, lipstick swatches, Billie Eilish trend, black lipstick, and much more. 

She wants to add value as an influencer. She creates makeup tutorials so that people can learn makeup quickly and innovatively. 

Learning with Shilpa

YouTube Subscribers: 1.15M

Shilpa Biswas is a makeup artist who loves creating different looks. She specializes in eye makeup and creates different eye makeup tutorials, from smokey eye looks to cut-crease eye makeup, mixing different hues with pink eye shadow, and much more. She is the Queen of YouTube makeup tutorials because she explores all the various shades of eye shadows. She tries different and unique combinations of colours to create some attractive makeup looks. She preferably makes YouTube Shorts and sometimes long-format videos. 

Arishfa Khan 

YouTube Subscribers: 2.71M

She creates makeup looks on festivals like Eid. She also made a viral Korean makeup routine video with 333K views. She is more into trends in the makeup industry like the blue water makeup challenge, the viral Chinese lip technique, winged eyeliner without makeup brushes. She also does makeup tutorials with trendy background music to match the trend. She also made a video on making your face look slimmer and fuller by applying the blush technique. Her account is not just makeup; she makes videos as a content creator who flows with trends and explores life. 

Barsha Patra

YouTube Subscribers: 1.01M

Barsha Patra provides a variety of content that caters to all your makeup needs. From makeup tutorials on different looks and styles to product reviews on the latest beauty trends and products, she aims to keep her audience informed and inspired in all aspects of the makeup world. 

Barsha is good at sharing step-by-step makeup tutorials, breaking down different makeup techniques, and helping you achieve flawless looks. Whether you’re aiming for a natural everyday look or a glamorous evening style, she is here to guide you through the process. In her makeup tutorials, she provides tips and tricks, as well as skincare tips and routines to keep your skin looking glowy. 

Follow these makeup tutorial queens on YouTube. They will help you learn and create beautiful makeup looks with their quick and easy tricks and techniques.

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Beauty

Influencers Hop on the Viral Rice Paper Sheet Mask Trend

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Viral rice paper sheet mask-The Reelstars

Have you seen the viral rice paper sheet mask hack that has been trending lately? This rice paper trend has quickly gained popularity amongst influencers as well! And why not?! It’s an effective and budget-friendly hack to achieve glowing skin.

For the unversed, this hack went viral after a woman named Jamie Nicole shared it online. She’s known for her unconventional at-home facial treatments and recently demonstrated the rice paper sheet mask hack! Now many influencers and beauty enthusiasts have popularized this same hack through their social media platforms as well, praising how effective it is.

Influencer Ria Amin, actress/content creator Sheeba Sabir, and beauty influencer Prabhkirat Kaur hopped on the trend and shared videos on their respective Instagram handles giving an attempt. They were amazed with the results and have given a thumbs up to this trend for their followers to try!

Take a look!

Ria Amin

Prabhkirat Kaur

Sheeba Sabir

Rice paper is known for its antioxidant and exfoliating properties. Furthermore, it helps improving skin tone, and skin elasticity, and strengthen the skin’s natural lipid barrier. These rice papers are biodegradable, making it an environmentally friendly option compared to synthetic sheet masks. The viral trend involves creating DIY facial masks using rice paper, which is typically used in culinary applications.

Here’s how you can try the rice paper sheet mask trend!

  • First take one rice paper sheet and dip it into the warm water. Keep it soaked for a few seconds until it becomes soft then gently place it on a clean surface.
  • Apply the preferred skincare serum or toner evenly on the rice paper sheet.
  • Carefully lift the rice paper sheet and place it onto your face, adjusting on your face. Smooth out any air bubbles and ensure adhering well.
  • Leave the mask on for about 10-15 minutes. This allows your skin to absorb the beneficial ingredients from the serum or toner.
  • Then, gently peel off the rice paper mask. And you’re done!

This easy beauty hack helps to lock in moisture and delivers hydration to the skin. Are you also giving it a try today?

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Beauty

Skincare Recommendations, Tips & Myths Busted by Tarini Peshawaria

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Skincare Tips & Myths

Tarini Peshawaria is a notable beauty influencer and internet personality who is known for having in-depth knowledge about beauty products. She provides detailed reviews of beauty products, offering her followers honest opinions and recommendations. Her skincare routine emphasizes the importance of skincare alongside makeup. Her engaging and relatable content has garnered a large following, making her a trusted voice in the beauty community.

Here’s The Reelstars sharing some of her best beauty product recommendations, tips and hacks, along with myths busted by her.

Tarini stresses the importance of using a broad-spectrum sunscreen daily to protect the skin from harmful UV rays. Here are her recommendations that will help you pick a perfect sunscreen suitable for your skin.

In this video, Tarini breaks the myths related to skincare routine. We would urge our readers to go through the video as it’s very informative and would help you to achieve healthy skin.

Well, we all try hundreds of products and remedies to get rid of tanning. But here’s Tarini sharing the best and most affordable products that will help you to treat and fade away body tan.

Were you confused about getting your skincare routine like us? Then here’s Tarini sharing a detailed skincare routine for AM and PM to treat open pores, blackheads, and whiteheads.

A common problem many people face is having dark circles however, these products, suggested by Tarini, will solve your problem.

Apart from skin routine, even our lips require pampering and a lip care routine to keep them rejuvenated and hydrated.

About Tarini

Before entering the world of content creation, Tarini was a journalist and a teacher. She is known for her thoughtful and insightful recommendations in the beauty space. She has walked the Cannes Red Carpet, and worked with brands including Charlotte Tilbury, Nykaa, L’Oreal Paris, and Tresemme. On the personal front, she is married to Simarjit Manaktala and recently welcomed a baby boy.

Keep reading The Reelstars for more!

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