Lifestyle
Priyam Saraswat: Entrepreneur Smashed Social Media With His Home Tours
A random home tour post turns into a cash-making content empire with a million-dollar vibe!
Priyam Saraswat is an entrepreneur based in Bengaluru taking the social media world by storm with his unique and engaging house tour videos. Almost every property Priyam visits is predominantly located in Bengaluru. He also visits major cities like Mumbai and Delhi and a few international locations such as Miami and California in the USA. His content offers followers a peek into the world of architectural beauty and luxury living.
The Viral Sensation: A Home Tourer
One of Priyam’s most notable initial videos showcased an Indian techie’s luxurious home in Bengaluru. The video went viral, drawing widespread attention to his Instagram profile. Priyam made a name for himself as a creator sharing exquisite home tours that resonate with audiences interested in design, lifestyle, luxury and for many others who dream of building such homes for themselves during their lifetimes.
A Little Background: Who Is Priyam Saraswat?
Priyam Saraswat is not just a social media influencer; he’s also the co-founder of Voosh. It is a platform designed to streamline restaurant operations through automation and tech solutions. He studied B.Tech. in Chemical Engineering at the Indian Institute of Technology (IIT), Guwahati. His entrepreneurial journey began when he identified a gap in restaurant operations, primarily third-party delivery services. While these services often focus on end-users, Priyam saw that the needs of restaurant operators were frequently overlooked. Voosh solves these challenges, enabling restaurant owners to prioritize quality while the platform handles logistics.
Building His Brand on Social Media
Priyam’s entry into content creation happened almost accidentally. He once did a spontaneous house tour video and to his surprise, it reached over 5.2 million views. That success pushed him to continue producing home tour content and today, every one of his videos receives at least a million views. He showcases unique properties that are eco-friendly, sustainable, luxurious, and always surrounded by nature.
One of his most viewed videos is a home owned by a mother-daughter duo on the outskirts of Mumbai. This video alone has 85 million views.
Priyam’s Personal Touch
While Priyam Saraswat’s main professional focus is Voosh, he leverages his social media presence to engage with his audience on topics beyond home tours. His Instagram handle, tagged with the slogan “Best Houses and Stories,” featured around 50 posts that combine storytelling with visual appeal, enhancing the viewing experience.
Priyam loves treks and outdoor adventures. He once shared a memorable post about his experience conquering the “Kashmir Great Lakes Trek, describing it as an unforgettable journey filled with natural beauty, challenging paths, and camaraderie.”
Despite his busy schedule, Priyam balances his professional commitments with personal interests. He is a big fan of Apple products, describing himself as somewhat of a tech enthusiast. From buying green beans and roasting them at home to experimenting with different coffee blends, Priyam also has a love for the rich, strong world of coffee.
Income and Lifestyle
According to reports, Priyam Saraswat’s monthly income varies between $18,660 and $29,310. This reflects the success of his entrepreneurial ventures and social media presence.
He posted on ‘X’ about renting out his Bengaluru apartment, specifying it was open to “bachelors and live-in couples,” and described this gesture as his way of giving back to the community.
Instagram Stats: 50 posts with 791K followers
YouTube Stats: 30 videos with 258K subscribers