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Plum’s ‘Festival of Goodness’: 600 Creators, One Celebration!

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Plum, the vegan D2C beauty brand, has unwraped its latest extravaganza – the ‘Festival of Goodness’ campaign. With a dazzling array of content creators, this campaign isn’t just about beauty; it’s a celebration of new beginnings, good vibes, and the power of positive steps.

Lights, Camera, Plum-tastic Action

Plum has cast its spell with a series of campaign films that are more than just eye candy. These films aren’t just about beauty routines; they’re an ode to taking new steps in life with a generous sprinkle of goodness. Picture a mother embracing a fresh routine of morning jogs, and surprise – her thoughtful child leaves a sweet note reminding her to shield her skin with sunscreen. It’s not just a film; it’s a burst of positivity!

600 Creators, One Epic Campaign

But wait, there’s more! Plum has joined forces with a whopping 600 content creators for this spectacle. We’re talking beauty gurus, digital wizards, and creative maestros all in one place! This campaign is a testament to the brand’s commitment to diversity and the magic that happens when 600 creative minds come together.

Digital-First Magic: Vertical Films, Endless Thrills

Embracing a digital-first approach, all the films have been shot vertically. So, whether you’re scrolling through Instagram or YouTube, these Plum-tastic tales of goodness will fit seamlessly into your screen, bringing the celebration to your fingertips.

From Beauty Stalwarts to Digital Maestros: A Plum-tastic Lineup

Plum’s campaign isn’t just about beauty influencers; it’s a melting pot of talent. From seasoned beauty stalwarts to the fresh, innovative minds of digital content creators, this campaign boasts a lineup that will keep you glued to your screens. And the party is just getting started! The ‘Festival of Goodness’ campaign promises a series of films that will be unleashed across social media channels.

Seasoned journalists covering interesting news about influencers and creators from the social world of Entertainment, Fashion, Beauty, Tech, Auto, Finance, Sports, and Healthcare. To pitch a story or to share a press release, write to us at info.thereelstars@gmail.com

Beauty

The Queens of YouTube Makeup Tutorials in India

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The Queens of YouTube Makeup Tutorials in India - The Reelstars

The Queens of YouTube Makeup Tutorials in India are here to guide you from your boring makeup routine to a much more fun and sassy one. These makeup divas share attractive makeup tutorials with different looks suited for Indian skin tones. And considering the huge fan-base on their YouTube channels, we thought you might like to discover these MUAs too!

Makeup Tutorial Queens on YouTube: 

Shivangi Sharma

YouTube Subscribers: 833K

Shivangi Sharma is from Mumbai, a former television actor, a makeup enthusiast, and is currently into makeup content creation. She likes sharing bits and pieces of her life and her love for makeup through reviews, routines, and tutorials in her videos, which are her little happy space. She is currently building her own brand, Snacc Cosmetics. 

Shivangi discusses various makeup-related topics in her videos, such as the best brushes to buy and makeup blenders, reviewing products, unboxing her makeup haul, and much more. She also makes videos on the nude makeup look, natural makeup look, trying a Korean foundation, lipstick swatches, Billie Eilish trend, black lipstick, and much more. 

She wants to add value as an influencer. She creates makeup tutorials so that people can learn makeup quickly and innovatively. 

Learning with Shilpa

YouTube Subscribers: 1.15M

Shilpa Biswas is a makeup artist who loves creating different looks. She specializes in eye makeup and creates different eye makeup tutorials, from smokey eye looks to cut-crease eye makeup, mixing different hues with pink eye shadow, and much more. She is the Queen of YouTube makeup tutorials because she explores all the various shades of eye shadows. She tries different and unique combinations of colours to create some attractive makeup looks. She preferably makes YouTube Shorts and sometimes long-format videos. 

Arishfa Khan 

YouTube Subscribers: 2.71M

She creates makeup looks on festivals like Eid. She also made a viral Korean makeup routine video with 333K views. She is more into trends in the makeup industry like the blue water makeup challenge, the viral Chinese lip technique, winged eyeliner without makeup brushes. She also does makeup tutorials with trendy background music to match the trend. She also made a video on making your face look slimmer and fuller by applying the blush technique. Her account is not just makeup; she makes videos as a content creator who flows with trends and explores life. 

Barsha Patra

YouTube Subscribers: 1.01M

Barsha Patra provides a variety of content that caters to all your makeup needs. From makeup tutorials on different looks and styles to product reviews on the latest beauty trends and products, she aims to keep her audience informed and inspired in all aspects of the makeup world. 

Barsha is good at sharing step-by-step makeup tutorials, breaking down different makeup techniques, and helping you achieve flawless looks. Whether you’re aiming for a natural everyday look or a glamorous evening style, she is here to guide you through the process. In her makeup tutorials, she provides tips and tricks, as well as skincare tips and routines to keep your skin looking glowy. 

Follow these makeup tutorial queens on YouTube. They will help you learn and create beautiful makeup looks with their quick and easy tricks and techniques.

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Beauty

Influencers Hop on the Viral Rice Paper Sheet Mask Trend

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Viral rice paper sheet mask-The Reelstars

Have you seen the viral rice paper sheet mask hack that has been trending lately? This rice paper trend has quickly gained popularity amongst influencers as well! And why not?! It’s an effective and budget-friendly hack to achieve glowing skin.

For the unversed, this hack went viral after a woman named Jamie Nicole shared it online. She’s known for her unconventional at-home facial treatments and recently demonstrated the rice paper sheet mask hack! Now many influencers and beauty enthusiasts have popularized this same hack through their social media platforms as well, praising how effective it is.

Influencer Ria Amin, actress/content creator Sheeba Sabir, and beauty influencer Prabhkirat Kaur hopped on the trend and shared videos on their respective Instagram handles giving an attempt. They were amazed with the results and have given a thumbs up to this trend for their followers to try!

Take a look!

Ria Amin

Prabhkirat Kaur

Sheeba Sabir

Rice paper is known for its antioxidant and exfoliating properties. Furthermore, it helps improving skin tone, and skin elasticity, and strengthen the skin’s natural lipid barrier. These rice papers are biodegradable, making it an environmentally friendly option compared to synthetic sheet masks. The viral trend involves creating DIY facial masks using rice paper, which is typically used in culinary applications.

Here’s how you can try the rice paper sheet mask trend!

  • First take one rice paper sheet and dip it into the warm water. Keep it soaked for a few seconds until it becomes soft then gently place it on a clean surface.
  • Apply the preferred skincare serum or toner evenly on the rice paper sheet.
  • Carefully lift the rice paper sheet and place it onto your face, adjusting on your face. Smooth out any air bubbles and ensure adhering well.
  • Leave the mask on for about 10-15 minutes. This allows your skin to absorb the beneficial ingredients from the serum or toner.
  • Then, gently peel off the rice paper mask. And you’re done!

This easy beauty hack helps to lock in moisture and delivers hydration to the skin. Are you also giving it a try today?

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Beauty

Skincare Recommendations, Tips & Myths Busted by Tarini Peshawaria

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Skincare Tips & Myths

Tarini Peshawaria is a notable beauty influencer and internet personality who is known for having in-depth knowledge about beauty products. She provides detailed reviews of beauty products, offering her followers honest opinions and recommendations. Her skincare routine emphasizes the importance of skincare alongside makeup. Her engaging and relatable content has garnered a large following, making her a trusted voice in the beauty community.

Here’s The Reelstars sharing some of her best beauty product recommendations, tips and hacks, along with myths busted by her.

Tarini stresses the importance of using a broad-spectrum sunscreen daily to protect the skin from harmful UV rays. Here are her recommendations that will help you pick a perfect sunscreen suitable for your skin.

In this video, Tarini breaks the myths related to skincare routine. We would urge our readers to go through the video as it’s very informative and would help you to achieve healthy skin.

Well, we all try hundreds of products and remedies to get rid of tanning. But here’s Tarini sharing the best and most affordable products that will help you to treat and fade away body tan.

Were you confused about getting your skincare routine like us? Then here’s Tarini sharing a detailed skincare routine for AM and PM to treat open pores, blackheads, and whiteheads.

A common problem many people face is having dark circles however, these products, suggested by Tarini, will solve your problem.

Apart from skin routine, even our lips require pampering and a lip care routine to keep them rejuvenated and hydrated.

About Tarini

Before entering the world of content creation, Tarini was a journalist and a teacher. She is known for her thoughtful and insightful recommendations in the beauty space. She has walked the Cannes Red Carpet, and worked with brands including Charlotte Tilbury, Nykaa, L’Oreal Paris, and Tresemme. On the personal front, she is married to Simarjit Manaktala and recently welcomed a baby boy.

Keep reading The Reelstars for more!

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