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Decoding Success: Top Indian Entrepreneurs Share Insights Through Podcasts

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India’s podcast scene is booming, with over 57.6 million monthly listeners according to PwC’s 2020-2024 report, third in line after The US and China. This surge in popularity of podcasts isn’t just about entertainment; it’s creating a powerful platform for Indian entrepreneurs to share their experiences, insights, and advice with aspiring business minds. In a country with millions of young listeners looking for new opportunities every day, this is exactly the kind of content that can help fuel real growth.

For the entrepreneurs themselves, starting their own podcasts allows them to benefit personally even while giving back to the community. By sharing their knowledge and insights on a podcast, these Indian entrepreneurs have positioned themselves as thought leaders in their industry. The podcasts also allow them to connect with their audiences in a more intimate way than if they depended on traditional media. As they share their stories, struggles, and successes, it fosters a sense of connection and trust with their target audience. And more importantly, this form of content is a powerful marketing tool that allows them to promote themselves as a brand and the products or services they offer. A successful channel will also make them more attractive to any potential investors looking to back promising ventures. Is it any wonder that so many of the best entrepreneurs in India have ventured into the podcast arena?

Let’s delve into some of the top podcasts hosted by successful Indian entrepreneurs and explore how they benefit listeners:

“WTF is” by Nikhil Kamath:

This popular series by the young entrepreneur and co-founder of Zerodha, India’s largest stockbroker, delves into a wide range of topics relevant to today’s business landscape. From technology and social media to startups and venture capital, Kamath’s casual yet insightful conversations with industry experts offer valuable insights for navigating the ever-changing world of business. The podcast’s availability on Spotify, YouTube, and other platforms makes it easily accessible for listeners.

SparX by Mukesh Bansal:

Mukesh Bansal, the founder of Myntra and Cult.fit, brings his entrepreneurial experience to the table with SparX. One captivating episode features a conversation with Nikhil Kamath himself, where they delve into the world of stock trading. Kamath’s emphasis on responsible trading and the importance of recognizing one’s limits are valuable lessons for anyone considering this path.

The Neon Show (formerly 100x Entrepreneur):

This husband-wife duo, Siddhartha Ahluwalia and Nansi Mishra, recognized the need for guidance within the startup ecosystem. Their podcast, now known as The Neon Show, fulfills this need by featuring interviews with successful startup founders. Listeners gain valuable insights into the challenges and triumphs of building a business from the ground up. The show’s evolution from a knowledge-sharing platform to an investment fund – The Neon Fund – further highlights the impact it has on the startup world.

Indian Silicon Valley by Jivraj Singh Sachar:

This podcast by Jivraj Singh Sachar offers in-depth explorations of the Indian startup scene. Sachar’s hour-long discussions with founders provide a comprehensive understanding of the Indian startup ecosystem, its challenges, and its triumphs. Listeners gain valuable knowledge about navigating the Indian business landscape and the journeys of those who have paved the way.

The BarberShop with Shantanu:

Shantanu Deshpande, the founder of Bombay Shaving Company, also has his own podcast, “The BarberShop with Shantanu.” Shantanu’s casual, intimate conversations with big names like Aman Gupta (boAt), Ankur Warikoo (Nearbuy), Vineeta Singh (Sugar Cosmetics), and Rohit Bansal (Snapdeal) painted a refreshingly human picture. Listeners don’t just hear about billion-dollar ideas; they are privy to the struggles, the doubts, and the sheer determination that fuels a founder’s journey.

These podcasts offer a valuable resource for aspiring entrepreneurs, and anyone interested in the Indian business landscape. By listening to the experiences and insights of successful founders, listeners can gain valuable knowledge, avoid common pitfalls, and be inspired to chase their own entrepreneurial dreams. The accessibility of these podcasts, generally available on platforms like Spotify and YouTube, makes them a convenient and information-rich resource for anyone with an internet connection.

So, if you’re looking to learn from the best and navigate the exciting world of Indian entrepreneurship, tune in to these top podcasts by successful Indian entrepreneurs, and get ready to be inspired!

Anusuya is a content samurai, slaying mediocrity with creativity. This Calcutta-born and Bengaluru-raised girl loves crafting compelling content across all realms; social media posts that pop to website copy that sells. When she's not hunched over her laptop, you'll find her creating Pinterest boards for her next vacation or binge-watching Asian dramas.

Finance

Finance Experts on Social Media Make Managing Money Easy

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Neha Nagar - The Reelstars

Finance education is essential for managing personal finances. In today’s digital era, Finance Educators, aka Finance Influencers, have emerged to make things more accessible so you can understand them better. Financial influencers are here to help you manage your finances more effectively. Financial education has become accessible quickly because the Finance Influencers are here to help us. 

Neha Nagar @iamnehanagar

Neha Nagar is a CA dropout who started her content creation journey during the pandemic. She is based in Noida and worked in a BPO to save money for her MBA in finance. Now, she owns a taxation consultancy company called TaxationHelp.in. Her content is based on various subjects, from finance, cryptocurrency, taxation, stock market, trading, and government schemes. She has 1.8 million followers on Instagram, a huge turning point. 

Neha Nagar’s influence in the finance industry is a personal achievement, her expertise and dedication are recognized. Crowned as the Finfluencer of the Year by NDTV and Exhibit, she is a former wealth manager, entrepreneur, and angel investor with over eight years of experience. Her content, delivered in a unique and engaging filmy style. However, she is a testament to her commitment to ‘Educating To Master Your Money ‘.

Here is a financial Tip by Neha:

Regularly investing in SIPs can be a powerful strategy for growing wealth. This simple yet effective advice has the potential to transform your financial future.

Himani Chaudhary @thehimanichaudhary

Himani Chaudhary craves a happy ending in financial health from Delhi. She is a full-time content creator, investor, and part-time trader (Swing Trading). Her mission is to simplify finance through her financial education. 

Himani is an NISM-certified research Analyst and an AMFI-regulated Mutual Fund Distributor. She served Deloitte as a Risk Manager for 4 years and studied Data Analytics at IIT Delhi. 

She is a founder of financial.vines. Here, she provides 24-hour Trending Market & Finance Updates. She also gives over 40 Free Online Calculators & Excels to Optimize Personal Finance. 

Her videos cover investments, credit cards, new government rules, stock market, mutual funds, taxes, and financial news.

Here is a financial Tip by Himani:

If you want to take a loan from a bank, always negotiate with 2-3 banks and remove or reduce the processing fee, which can save your lakhs of rupees. 

Udayan Adhye @udayanonmoney

Udayan Adhye is here to simplify finance and investing with his easy tips and tricks. He has been licensed since 2015 and is AMFI & IRDAI registered. He is a Pune-based financial content creator who helps people understand money.

Udayan creates monthly personal finance content that reaches over 20 lakh people and has an Instagram family of 441K followers. He is also the co-founder of an investments and insurance business that works with over 300 families across India. Moreover, They manage a 9-figure+ portfolio in client assets and advise more than 1000 families in the insurance sector. 

He is also a Thriller Novelist with over 50K readers worldwide. He has written a four-book thriller novel series – The Siya Rajput Crime Thrillers. A leading Mumbai-based production house has optioned the series to be a TV show and a major motion picture.

Here is a financial Tip by Udayan:

Invest 10%- 20% of your monthly income in SIPs. Start with a small amount and increase it as and when possible.

Investment should be done with proper knowledge of finance, and these financial influencers can help make it easy and accessible. Follow them to make your financial investments more efficient. 

You should invest wisely with the help of creators discovered on The Reelstars!

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Finance

Amazon Unveils Creator University and Creator Connect in India

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influencers - The Reelstars

Amazon.in is stepping up its game to support content creators with the launch of two exciting programs: Creator University and Creator Connect. These initiatives aim to equip both aspiring and established influencers with the skills and resources they need to thrive within the Amazon ecosystem.

Creator University is a Learning Hub for Creators

This comprehensive program offers practical guidance on every aspect of content creation within the Amazon.in ecosystem. Participants can access:

  • In-depth video tutorials: Learn how to identify the perfect products to recommend, craft engaging content, and effectively drive traffic to Amazon.in.
  • Informative articles: Gain insights on building a strong audience and optimizing content for maximum impact.
  • Interactive workshops: Deepen your understanding through practical sessions on various influencer-related topics.

Creator Connect will Foster Collaboration and Growth

Creator Connect goes beyond education, fostering connections and collaboration among Amazon’s influencer community.

  • Strategic events: These in-person gatherings coincide with major sales events, generating excitement and attracting new creators.
  • Interactive experiences: Workshops led by established creators provide valuable peer-to-peer learning opportunities.
  • Networking opportunities: Connect with Amazon leaders and fellow influencers, fostering collaboration and growth.

The Power of Content Creators

As Gaurav Sharma, a content creator with a 1.3 million strong Instagram following. Moreover, points out, influencers play a crucial role in promoting brands and driving product discovery. Events like Creator Connect create a supportive environment where creators can exchange ideas and connect with Amazon leaders. However, established influencers, and product experts.

Equipping Creators for Success

Kishore Thota, Director, Shopping Experience, India & Emerging Markets, Amazon, emphasizes the importance of empowering creators. Creator University and Creator Connect are designed to do just that. Furthermore, by providing creators with the tools and knowledge they need to succeed on Amazon.in.

Shifa Shaikh, an emerging Instagram creator, echoes this sentiment. Having discovered the Amazon Influencer Program and now Creator University. However, she sees the potential to elevate her content and monetize her work.

Building on Existing Programs

These new initiatives join Amazon’s existing offerings for content creators, such as the Amazon Influencer Program. This program allows influencers to earn commissions on qualifying purchases driven by their content. Furthermore, providing them with a platform to monetize their efforts.

With the launch of Creator University and Creator Connect. Amazon.in is further solidifying its commitment to supporting content creators in India. By providing them with the resources and opportunities they need. However, Amazon is helping these influencers build successful businesses and reach even wider audiences.

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Finance

Nikhil Kamath Backs Collective Artists Network in Creator-First Move

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Zerodha co-founder Nikhil Kamath has joined forces once again with entrepreneur Vijay Subramaniam, this time by investing in Collective Artists Network (CAN), a talent management agency led by Subramaniam. This marks Kamath’s second venture with Subramaniam.

The investment facilitates a significant return (over 5x) for InMobi’s Glance, which had previously invested in CAN in 2021. This signals a strategic exit for Glance.

Collective Artists Network

Originally known for its expertise in talent management, Collective Artists Network has evolved into a multifaceted new media powerhouse. Its services now encompass talent management, creator tech, production, creative strategy, influencer marketing, youth marketing, sports sponsorship and consulting, and media distribution. This broad-based approach, as per the company, aims to redefine the creator-driven new media landscape and maximize impact in today’s dynamic media scene.

Collaboration and Shared Vision

This investment comes on the heels of a recent collaboration between Collective and Kamath-backed Gruhas. Together, they launched the ‘Gruhas Collective Consumer Fund (GCCF)’ to support consumer-focused businesses and attract external investments. The fund offers not just financial backing but also mentorship and operational assistance. Furthermore, empowering portfolio companies in marketing and brand building.

Kamath and Subramaniam Have A Shared Belief in the Evolving Media Landscape

Commenting on the investment, Kamath stated that supporting Collective’s vision feels like a natural progression. He has closely observed the company’s growth over the past few years. Furthermore, shares a similar outlook on the potential of the Indian media scene. He expressed his enthusiasm for being part of Collective’s journey as they challenge the status quo and redefine the media landscape and creator ecosystem.

Vijay Subramaniam, Collective’s Founder and Group CEO, echoed Kamath’s sentiment. He views Kamath’s investment as more than just financial support; it signifies the trust and collaboration they’ve built over time. Subramaniam has long emphasized the need to institutionalize the largely unorganized media and entertainment space in India. This vision, he believes, will ensure shareholder value and set new benchmarks in media, technology, and entertainment.

Subramaniam further acknowledged Glance’s role as a valuable partner and expressed his appreciation for their trust in Collective. He also highlighted his shared belief with Kamath that India is poised to become a global media powerhouse. However, with media and entertainment playing a pivotal role in the country’s growth story.

Stay tuned for more updates on this new collaboration between the Bangalore-based entrepreneurs.

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