Dream11 Launches Guru Home to Transform Fantasy Sports Through Expert Insights

Fan of the fantasy sports landscape? Dream11, the global leader in fantasy sports with over 220 million users, has unveiled its latest feature, Guru Home. This innovative platform connects sports enthusiasts with experienced “Gurus,” offering expert insights and strategic guidance across multiple sports disciplines.

Empowering India’s Creator Economy

At the heart of this initiative lies a bold vision to nurture India’s burgeoning creator economy. Dream11 has set an ambitious target to integrate 50,000 creators by 2028, with a particular emphasis on talent from Tier III and IV cities. This strategic move aims to tap into India’s vast pool of sports expertise while creating sustainable economic opportunities for content creators across the nation.

A Win-Win Platform

Guru Home operates on a dual-benefit model that serves both users and creators:

• For Users: The platform provides unprecedented access to verified experts, ensuring reliable insights for team formation strategies and enhanced gameplay confidence.
• For Creators: Sports enthusiasts with deep knowledge can now monetize their expertise while building a dedicated following on a trusted platform.

Technology Meets Sports Expertise

The platform leverages cutting-edge technology to create a seamless, personalized experience. Users can easily navigate through expert insights while creators can effectively share their knowledge and strategies. This technological integration ensures a dynamic and engaging environment for all participants.

Leadership Perspective

Rahul Mirchandani, Chief Product Officer at Dream Sports, emphasizes the platform’s transformative potential: “Our user-first approach continues to drive innovation at Dream11. Guru Home represents our response to the growing demand for structured creator engagement in sports. As India emerges as a global leader in the creator economy, we’re not just enriching the fantasy sports experience—we’re creating meaningful economic opportunities for sports experts.”

Future Impact

As the fantasy sports sector continues its rapid growth, Guru Home is positioned to:

• Set new standards for user engagement and community building
• Create sustainable income streams for sports experts
• Foster a more informed and engaged sports community
• Strengthen trust and transparency in fantasy sports

About Dream11

As the flagship brand of Dream Sports, Dream11 stands as the world’s largest fantasy sports platform. With its user base exceeding 220 million, the platform offers fantasy gaming experiences across multiple sports including cricket, football, kabaddi, basketball, and more. Through strategic partnerships with national and international sports bodies, Dream11 continues to lead innovation in sports technology and enhance the overall fan experience.