Gaming
Most Followed Gaming Influencers On Instagram In 2024
From thrilling gameplay to creative content, top creators like CarryMinati, Mortal, and Total Gaming are transforming the gaming industry in India.
From heart-pounding live streams and jaw-dropping gameplay to relatable humour and behind-the-scenes insights, these gaming influencers captivate audiences with their unique approaches and authentic personalities. In India, gaming influencers like Ajey Nagar (CarryMinati), Naman Mathur (Mortal), Mithilesh Patankar (Mythpat), and Ajay (Total Gaming) dominate the charts, creating high-energy content and have transformed the gaming landscape, turning it into a cultural phenomenon. As Naman Mathur says, “Gaming isn’t just about playing; it’s about building a community that shares the same passion.” Similarly, Ajey Nagar’s commentary on games reflects his blend of humour and authenticity, resonating deeply with Indian youth. These top creators are changing the game.
Game Changers: The Most Followed Gaming Influencers You Need to Know
Ajey Nagar: Redefining Gaming Content in India
Ajey Nagar, widely recognized as CarryMinati, is a trailblazer in India’s gaming and digital content space. Known for his quick wit and distinctive style, Ajey has built a reputation that transcends traditional gaming, making him one of the most followed creators in the country. With millions of followers on platforms like Instagram, his influence is undeniable, particularly among the youth who resonate with his unique blend of humour, relatability, and gaming expertise. While Ajey rose to fame primarily for his roast and comedy content, gaming has always been an integral part of his online persona. He often shares gaming highlights, commentaries, and live streams, seamlessly blending humour with gameplay to keep his audience engaged.
His Instagram account is a treasure trove of short, impactful gaming videos, offering everything from hilarious in-game moments to high-octane battle sequences. Popular clips include his PUBG Mobile streams, where his lively commentary and quick reactions add a unique flavour to the gameplay. He dedicates his other channel, CarryisLive, to gaming and live streams. Ajey’s approach to gaming is straightforward yet innovative. He uses games as a medium to entertain, creating experiences that go beyond just playing. By mixing commentary with storytelling, he connects with fans on a deeper level, making him a cornerstone of India’s growing gaming ecosystem.
Ajey Nagar on Instagram: @carryminati
Number of Followers: 22.1M
Nischay Malhan: Gaming with a Dash of Humor
Nischay Malhan, better known as Triggered Insaan, is one of India’s most celebrated gaming influencers, blending high-energy gameplay with his trademark wit and humour. With a massive following on platforms like YouTube and Instagram, Nischay’s gaming persona has become synonymous with fun and relatability. His Instagram account, triggeredinsaan, showcases a mix of gameplay highlights, quirky memes, and entertaining clips that connect deeply with his audience. Nischay’s approach to gaming is as unconventional as it is engaging. He doesn’t just play games; he turns them into a canvas for storytelling and comedy. Whether it’s exploring the world of Minecraft, participating in thrilling BGMI battles, or taking on bizarre in-game challenges, his videos always strike a balance between skill and humour. His ability to laugh at his own gaming fails and turn them into entertaining moments is what sets him apart.
On Instagram, Nischay shares gaming highlights, behind-the-scenes content, and engaging stories. Popular videos include hilarious takes on gaming glitches, comedic voiceovers during gameplay, and collaborations with other creators. His commentary, often laced with sarcasm and jokes, keeps viewers coming back for more. Nischay Malhan’s gaming journey highlights how personality and creativity can elevate gameplay into a form of entertainment that transcends the gaming community, making him a favourite across India. He dedicates his other channel, Live Insaan, to gaming. In the gaming category, Nischay received a nomination and won a national award earlier this year.
Nischay Malhan on Instagram: @triggeredinsaan
Number of Followers: 10.6M
Lokesh Raj: The Diamond King
Lokesh Raj Singh, better known as Lokesh Gamer, is a prominent Indian gaming influencer and content creator. He has quickly risen to fame with his engaging content and impressive gaming skills. His primary focus is on the popular battle royale game, Garena Free Fire, which has earned him the nickname “Diamond King” due to his vast collection of rare in-game items. Lokesh’s gaming approach is a mix of strategy and entertainment. He often collaborates with other popular Indian gamers, creating exciting and competitive content that keeps his audience hooked. His videos range from gameplay tutorials and live streams to collection versus battles, where he showcases his extensive in-game assets and challenges other gamers to see who has the best collection.
Lokesh’s approach combines skilful gameplay with a lighthearted, entertaining style, making his content appealing to both casual and serious players. His Instagram videos often showcase intense battles, tactical plays, and epic moments, leaving viewers both inspired and entertained. He streams the fast-paced battle royale Free Fire on his channel, LR7 Gaming. His ability to explain strategies while keeping the tone fun and relatable has made him a favourite among fans. Lokesh Gamer’s rise reflects the growing love for gaming in India, and his content continues to inspire a new generation of players to embrace the world of gaming.
Lokesh Raj Singh on Instagram: @lokeshraj07
Number of Followers: 7.2M
Also Read: The Rising Stars: Top 5 Micro-influencers in Gaming in 2024
Ajay (Ajju Bhai): The King of Free Fire
Ajay, popularly known as Ajju Bhai or Total Gaming, is a leading Indian gaming influencer and content creator. Ajay’s gaming approach is a mix of strategy, creativity, and entertainment. Ajay immerses himself in thrilling gameplay on his channel, featuring renowned games like PUBG, Call of Duty, Free Fire, and GTA5. He consistently uploads compelling videos, all dedicated to the world of gaming. However, it was his focus on Garena Free Fire that truly set him apart. His gameplay videos and live streams are known for their relatability, and high energy, making them a hit among gaming enthusiasts.
In 2015, Ajay began his journey into low-end gaming on mobile devices with titles such as Clash of Clans. In 2018, he began playing Garena Free Fire, which was becoming increasingly popular in India during that period. Having mastered the game’s mechanics, he chose to set off on his YouTube journey as a content creator, launching his channel on October 9, 2018. Ajay’s impressive following of over 6 million on Instagram clearly reflects his strong social media presence. Ajju Bhai’s gaming content stands out for its focus on skilful gameplay, strategic thinking, and consistency. Unlike many influencers, he maintained an air of mystery by keeping his identity private, letting his gaming skills and entertaining commentary speak for themselves. His gaming often highlights his sharp decision-making and tactical prowess in Free Fire, inspiring players across India to level up their game. His Instagram account has a very limited number of posts!
Ajay (Ajju Bhai) on Instagram: @totalgaming_official
Number of Followers: 6M
Also Read: The Game Changer of Indian Gaming: Ajju Bhai’s Total Gaming
Naman Mathur: The Pioneer of Gaming
Naman Mathur, popularly known as Mortal, is a pioneer in India’s gaming and esports scene. Revered for his strategic gameplay and calm demeanour, Naman has become a household name among gaming enthusiasts, particularly in the world of Battlegrounds Mobile India (BGMI). His Instagram handle, ig_mortal, is a vibrant mix of gaming highlights, team moments, and interactions with fans, offering a glimpse into the life of one of India’s top gamers. In 2016, he started his gaming career by posting videos of himself playing Mini Militia on his YouTube account. It was not until 2018 that he began playing PUBG Mobile, which led to significant traction and popularity. His gaming journey caught speed with PUBG Mobile, where his impeccable skill and tactical approach quickly gained him recognition.
Unlike many gaming influencers who focus solely on entertainment, Naman emphasizes teamwork, precision, and community-building. This unique approach has endeared him to fans who see him as more than just a player—he’s a role model for aspiring esports athletes. His Instagram videos often feature clutch performances, intense battles, and unforgettable team wins. Some of his most popular clips highlight his ability to lead teams during high-stakes tournaments, showcasing not only his gaming expertise but also his leadership. Beyond gameplay, Naman’s content reflects his passion for fostering a positive gaming culture in India. Mortal received nominations for the Esports Personality of the Year award at the Esports Awards in both 2022 and 2023, marking two consecutive years of recognition. He secured the runner-up position for Streamer of the Year in both 2020 and 2021.
Naman Mathur on Instagram: @ig_mortal
Number of Followers: 5.2M
A Few More Gaming Influencers Changing The Game On Instagram In 2024
These gaming influencers—Mithilesh Patankar (Mythpat), Rony Dasgupta (The RawKnee), Anshu Bisht (GamerFleet), Aditya D. Sawant (Dynamo Gaming), Ujjwal Chaurasia (Techno Gamerz), Chetan Chandgude (Kronten), Amit Sharma (Desi Gamers), Two Side Gamers, Sahil Rana (AS Gaming), and Tanmay Singh (ScoutOP)—represent the vibrant diversity of India’s gaming landscape. From Mythpat’s humour-driven skits and Dynamo’s tactical plays to ScoutOP’s competitive edge, they’ve each left an indelible mark on the community. These creators are more than gamers—they are entertainers, pioneers, and role models who continue to inspire millions. Together, they’re shaping the future of Indian gaming—proving that passion, creativity, and a controller can bring people closer than ever before.
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