Sports

IPL 2024 Just Got More Interesting, Thanks To These Creators

Published

9 months ago

March 28, 2024

IPL 2024 Just Got More Interesting, Thanks To These Creators

With IPL 2024 excitement is at fever pitch, can creators crafting content around cricket and cricket stars be far behind?

The newly launched Star Creator’s Network has brought together the cricketing universe with the world of content creators. It gives creators the opportunity to build content around themes and narratives relevant to #IPLonStar. On the other hand, Star Sports’ cricket coverage will benefit from the creativity and following of the selected creators. Star Sports has also brought back Navjot Singh Sidhu, evoking nostalgia among viewers.

It started with a box cricket challenge “Ajab Gajab T20 Challenge” which involved select creators such as Abhishek Malhan, Akshay Gupta, Raj Varma, Thugesh and more playing alongside modern greats of the game like Steve Smith, Irfan Pathan, Harbhajan Singh, Ambati Rayudu and more, who’re a part of Star Sports’ commentary panel for TATA IPL 2024. The Challenge was aired on Star Sports on March 24.

Creators Get Active: Box Cricket Challenge and Beyond

24-year-old Delhi based creator Carry Minati will host ‘Cheeky Singles’ for the channel. Furthermore, and will have Carry’s take on the week of Cricket gone by and on contextual themes. Moreover, emerging among passionate fans, presented in his inimitable style. The episodes will air every weekend at 12.30 pm.

Star Sports has also teamed up with Madan Gowri, one of the top content creators in Tamil, to spice up CSK match-days. Madan Gowri will curate fan reels, produce vlogs and take fan questions. Moreover, which he will get Star Sports Tamil experts to answer. Gaming influencer Ocean Sharma and Food & Travel vlogger Sahiba Bali have also been enlisted to present Star Sports’ coverage of TATA IPL 2024. As part of its Star Nahi Far initiative, the channel is also giving select content creators the chance to engage with IPL captains. Moreover, in a bid to explore never-seen-before dimensions to the Cricketers’ profile.

Take a look at popular influencer and content creators who are taking the IPL entertainment quotient high. However, with their unique and creative videos by engaging cricketers in fun games, comedic commentary and much more.