IPL 2025: Influencers Who Officially Teamed Up with Franchises

For IPL 2025, it’s not just the players grabbing the spotlight; content creators and influencers are hitting it big, too. With millions of fans glued to their screens, IPL 2025 has become more than just a cricket league. These influencers lead the charge with engaging content and creative collaborations with IPL franchises, connecting teams and fans like never before.

Here’s how influencers are owning the game beyond the boundary.

Vickypedia x Royal Challengers Bangalore (RCB)

Who: Vickypedia is a beloved and people-owned Kannada digital creator known for his funny, relatable characters and viral sketch videos.

What He Did: For IPL 2025, he officially joined hands with RCB and is starring in a special digital series that blends his signature humour with cricket content. His Somu Uncle skits celebrate RCB culture while entertaining fans with inside jokes, match-day energy, and his iconic fictional roles.

Also Read: Vikas Sangam Turned Into Vickypedia For Our Laughs

Shubham Gaur x Lucknow Super Giants (LSG)

Who: Shubham Gaur is a content creator and comedian popular for his witty takes on trending topics, especially cricket and Delhi life.

What He Did: As part of his collaboration with LSG, Shubham created fun Instagram reels that featured quirky commentary on LSG’s matches and players. His light-hearted yet sharp humour gave fans a fresh, comic twist to the otherwise high-intensity cricket season.

Nayab Midha x Rajasthan Royals (RR)

Who: Nayab Midha is a celebrated spoken-word poet and digital creator from Rajasthan. She is renowned for her heartfelt poetry and engaging social media presence.

What She Did: In a unique collaboration with the Rajasthan Royals, Nayab brought her poetic flair to the cricketing world. She participated in a special event at Meta India alongside the Royals, blending her artistic expression with the team’s vibrant culture. This partnership showcased how poetry and sports can intertwine, offering fans a fresh and emotive perspective on the game.

Danish Sait x Royal Challengers Bengaluru (RCB)

Who: Danish Sait is a famous Indian comedian, actor, and content creator, best known for portraying the quirky character Mr. Nags.​

What He Did: Danish Sait has been an integral part of RCB’s digital content strategy for nearly a decade. Mr. Nags brings humor and a unique perspective to the team’s fan engagement efforts through his alter ego. His contributions include hosting the “RCB Insider Show,” creating skits, and participating in various promotional campaigns. Notably, he collaborated with RCB on their rebranding campaign, contributing as a writer and creative collaborator to craft engaging video content that connected fans.

Taran Singh x Rajasthan Royals (RR)

Who: Taran Singh is an influencer famous for hilarious voice-overs and mimicry of famous cricketers. His content is loved by cricket fans across platforms.

What He Did: Taran teamed up with the Rajasthan Royals uniquely, adding flavour to their digital strategy with his dubbed skits and match reactions. His mimicry content made fans feel more connected to the team in a relatable and fun manner.

The New Age MVPs, more than just social media entertainers

These influencers are superfans who’ve turned passion into a profession. Their creativity, relatability, and digital charm have made them the official mascots of their favourite franchises.