Social media influencers have become powerful marketing tools in recent years, but their unchecked promotional practices have raised significant concerns. The Advertising Standards Council of India...
The life of an influencer: it’s all glitz, glam, and free stuff, right? Well, not exactly. While social media fame can be thrilling, there’s whole legal...
In a bid to uphold transparency and ethical standards in influencer marketing, ASCI Academy, the educational arm of the Advertising Standards Council of India (ASCI), has...
In today’s digital age, influencers wield tremendous power, shaping trends and consumer behaviors with every post and video they share. However, with this influence comes a...
Imagine you’re scrolling through your LinkedIn feed. It’s all serious and professional, but suddenly, you spot something fishy. A post by an agency co-founder, praising a...