The Rising Stars: Top 5 Micro-Influencers in Tech on Instagram

While Silicon Valley giants dominate global headlines, a new wave of Indian tech educators is quietly revolutionizing how millions learn about technology. Away from the polished production of major tech channels, these rising stars are bringing authenticity and regional context to everything from coding to cybersecurity—and their engagement rates are outperforming mainstream tech content by 200%. Their combined following might be smaller than a single mainstream tech influencer, but their average engagement rates tell a different story: these micro-influencers are building communities, not just audiences.

In this feature, we spotlight five emerging tech educators who are transforming how India’s next generation learns about technology. Each brings a unique approach to digital literacy, whether it’s complete reviews of the latest gadgets in layman terms, or breaking down complex tech concepts using distinctly Indian examples. Meet the new faces making technology accessible to Bharat, one post at a time.

Kunal Malviya

Kunal Malviya, recognized as Tech Blaster on Instagram, is committed to providing tech content that is both informative and engaging, ensuring it’s easy for everyone to grasp. He stands out as a micro-influencer in the tech realm, recognized for his insightful reviews, engaging gadget videos, and valuable tech tips and tricks, all centred around the latest in technology. He dedicates himself to delivering valuable insights on the newest technology, tech tips, must-have accessories, and essential application shifts for his audience. His content targets tech enthusiasts seeking genuine insights and thorough analysis of technology products. He looks at a variety of tech accessories, including headphones, chargers, and other peripherals that enhance devices.

His summaries effectively highlight the features, advantages, and drawbacks of each product, appealing to an audience that seeks genuine insights before making final purchasing decisions. The audience connects with the authenticity and personal touch of his content. Kunal consistently refreshes his content, ensuring his followers stay in the loop about the latest hidden tech features, emerging trends in technology, and the must-haves in tech. This ensures he remains at the forefront of a rapidly evolving industry. He has discussed a wide range of topics on the Gram, including secret settings on phones, the essential earbuds for running, the features of Lava Agni 3, how to control your phone with your voice, and much more.

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Kunal Malviya on Instagram: @techblaster_

Number of Followers on Instagram: 82.6K

Abdul Rashid

Abdul Rashid is the guy behind the Instagram account ‘The Indian Budget Gamer’. He’s got 82.4K followers on Instagram and has shared 202 posts so far. If you’re interested in tech and gaming, you’ll undoubtedly find some excellent videos in his space. Abdul has teamed up with several brands. Recently, he also promoted the Amazon Great Indian Festival, which featured massive deals on mobile accessories. As his Instagram handle suggests, the influencer typically focuses on all things gaming. He covers a wide range of topics such as gaming laptops, the most recent product releases, cost-effective options, performance evaluations, and much more. TIBG is his retail business. They provide tailored PC builds, performance enhancements, and gaming setups. Abdul Rashid, a tech creator, runs the Indian Budget Gamer Cafe/TIBG’s Gaming Cafe located in Kanpur.

He has worked alongside reputable brands such as Asus, Dell, and Intel. His Instagram profile is an absolute must-follow for anyone interested in gaming or technology. Among the many tech micro-influencers, this content creator focusing on gaming and technology has quickly established a loyal following. His engaging tutorials and insightful reviews not only showcase the latest trends in gaming hardware but also provide invaluable tips for optimizing performance on a budget. Whether you’re a seasoned gamer or just starting out, Abdul’s expertise makes him a go-to source for anyone looking to elevate their gaming experience.

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Abdul Rashid on Instagram: @theindianbudgetgamer

Number of Followers on Instagram: 82.4K

Madan Gaikwad

Madan Gaikwad, a video creator, boasts a loyal following of 81.3K on Instagram. He disseminates technology-related content on his platform. He concentrates on a wide range of topics, including the newest mobile phone releases, their performance evaluations, comparisons, features, and assessments.

Madan also explores technology deals, and in one of his videos, he provided insights on the top 5G phone available for under INR 15,000. His video reviewing the Vivo T3 Pro, along with comparisons between the Moto Edge 50 and Moto Edge 50 Fusion and the Vivo V40 series launch, has attracted a significant number of views. Madan’s engaging style and analysis resonate well with his audience, making him a trusted source for tech enthusiasts. With a growing community of followers, he continues to explore emerging technologies and offers insights that help consumers make informed decisions.

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Madan Gaikwad on Instagram: @mdn_gaikwad

Number of Followers on Instagram: 81.3K

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Himanshu Madheshiya

Himanshu Madheshiya spearheads the Instagram account ‘Techno Himanshu’. This tech micro-influencer has 72.2K followers on the GRAM. His page is all about technology—tricks, tips, and more about tech! From tech news to gadget launches, unboxing, and smartphone reviews, a tech buff will find it all in this tech content creator’s space. His goal is to keep everyone up to date with the latest tech happenings. His content is easily understandable.

He not only discusses phones, their features, and hidden settings, but also covers a wide range of tech products. The discussed topics include headphones, an electric lunchbox, a high-speed cable, a wireless mouse, iOS 18 features, iPhone shortcuts, laptop battery tips, the normal brush vs electric brush, the best wireless Bluetooth speaker, a portable vacuum cleaner, and more. For those interested in tech trends, he offers insightful commentary on emerging gadgets and innovations. His engaging presentation style makes complex tech topics accessible, ensuring that even novice users can grasp the essentials of the latest technology.

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Himanshu Madheshiya on Instagram: @technicohimanshu

Number of Followers on Instagram: 72.2K

Also Read: Meet The Most Followed Indian Tech Influencers on YouTube

Mukesh Kanvadiya

Mukesh Kanvadiya runs the social media handle Techy Pathshala. Though he has one million plus subscribers on YouTube, his Instagram follower count stands at 55.1K as of today, thus making him a tech micro-influencer on the GRAM. His platform contains genuine tech reviews, tech tips and tricks, tech tutorials, tech vlogs, discussions on tech products, and more. He has discussed the launch of new phones, showcased their unboxing, shared their features, discussed system-on-chip semiconductor products and chipsets for mobile devices, performed camera tests, demonstrated motherboard demos, analyzed processors, and compared various phone models on his Instagram.

As suggested by his handle, Techy Pathshala, Mukesh Kanvadiya’s Instagram is akin to a tech school. Keeping novice and ace tech enthusiasts engaged, he offers a wealth of knowledge that caters to all levels of expertise. Whether you’re looking to understand the basics of tech functionality or seeking in-depth comparisons of cutting-edge technologies, Mukesh has something valuable to share, ensuring that his followers are always in the loop. He also has shared videos on gaming, adapters, soundbox unboxing, etc.

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Mukesh Kanvadiya on Instagram: @techy.pathshala

Number of Followers on Instagram: 55.1K

In summary, micro-influencers in tech are a vital force within the tech ecosystem, offering companies a targeted and cost-effective way to connect with niche audiences. They bridge the gap between big-tech and everyday users, sharing content that resonates with communities of all types, from hobbyists to professionals.